Marketing Automation Specalist
vor 22 Stunden
Drive impactful campaigns as a Marketing Automation Specialist at Liquid Learning—craft emails, blogs, and social content while optimising automation.
About Us:We empower the leaders of today and create the leaders of tomorrow, and we start with ourselves every day.Through world-class development conferences and training, we equip the biggest brands globally to achieve their goals and power their people to peak performance.
Our programs power the biggest brands in the world, from Qantas to Amazon, Woolworths to Meta, Salesforce to Telstra.
About the Role:As our Marketing Automation Specialist, you'll be at the forefront of our marketing strategy, with responsibilities including:
Crafting Engaging Copy: Utilise your copywriting skills to create content for email campaigns, social media posts, blog articles, and other marketing materials that reflect Liquid Learning's brand and captivate our audience.Marketing Automation Management: Leverage your expertise with Pardot and Salesforce to create, execute, and optimise automated workflows and campaigns that nurture leads and drive conversions.Social Media Oversight: Manage and grow our social media channels by creating engaging content, scheduling posts, and monitoring performance.Data Analysis & Insights: Dive into campaign metrics across emails, social media, and blog content to identify trends, refine strategies, and maximise ROI.Cross-Department Collaboration: Partner with sales, operations, and marketing teams to align campaigns and ensure all messaging is cohesive and effective.Customer Journey Design: Create and optimise seamless, results-driven customer journeys that inspire action and build lasting connections.What You'll Need: Proven Copywriting Talent: Demonstrated ability to craft compelling, persuasive copy for email campaigns, social media, and blog posts.Marketing Automation Expertise: Hands-on experience with Pardot and Salesforce to execute and manage campaigns effectively.Social Media Skills: Experience creating and managing content for social platforms, with a strong understanding of trends and audience engagement.Analytical Mindset: Ability to interpret campaign metrics and use data insights to optimise strategies.Attention to Detail: Precision in execution, ensuring all campaigns and content are on-brand and error-free.What are the Benefits? Flexible working options, hybrid working environment supported.Social atmosphere, regular company drinks, lunchtime sporting teams, birthday and anniversary celebrations, ping-pong table & Nintendo64 chill zone, and an office dog called PepperBreakfast & coffee provided.An education allowance of up to $5,000 per annum.Date Updated: 2025-01-07
Type: Permanent / Full Time
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