Head Of Digital Performance
vor 2 Wochen
Head of Digital Performance - Luxury Retail Brand Full time
Circa $210k - $230k plus super and benefits
Purpose:Leading and building a team, you'll be responsible for developing and implementing data-driven strategies to optimise global digital marketing performance.
This role will oversee all aspects of digital marketing including paid search, social media, SEO, digital campaigns, email marketing and web analytics, enhancing digital customer engagement, maximising ROI and amplifying the brand across global markets.
The Remit: Strategic Leadership:- Develop and execute a comprehensive digital performance strategy aligned with overall business objectives.- Lead, motivate and inspire a team of specialists to drive growth, engagement and conversion across all digital channels, balancing short-term goals with long-term brand growth and digital customer engagement.- Provide leadership, guidance, structure and accountability across the team including budget allocation, shifts in audience targeting, channel mix and new platform testing, creating a faster, more efficient workflow.- Workforce planning/resource allocation to cover for leave, peak or seasonal demands.Performance Optimisation:- Analyse and interpret data to identify trends, insights and opportunities for optimisation.- Implement A/B testing and other performance enhancement tactics to improve campaign effectiveness.Cross-Channel Ownership and Coordination:- Oversee integrated digital campaigns, ensuring consistent messaging and branding across all digital platforms as well as cohesion with offline marketing initiatives to drive quality traffic, engagement and conversions.- Collaborate with content, creative and brand teams to develop compelling campaigns that resonate with target global audiences.Digital Feed Management:- Build, manage, and optimise digital feeds across multiple platforms (e.g., Google Shopping, social commerce, affiliate networks) to drive performance and ensure products are displayed accurately and effectively.- Coordinate with e-commerce and product teams to maintain data integrity and align feed updates with inventory and product changes.Data Flow and Management:- Ensure efficient and accurate data flow across digital platforms to support campaign tracking, performance monitoring and attribution.- Manage integrations with Marketing Cloud and external databases to support comprehensive data management for segmentation and personalisation.SQL and Custom Data Segmentation:- Use SQL to create custom data segments, queries, and reporting for precise audience targeting and insights.- Leverage data within Marketing Cloud and integrate it with external databases to support highly targeted campaigns.Market Growth:- Tailor digital marketing strategies for both established and growth markets, ensuring a localised approach that reflects the unique characteristics of each market.Analytics and Reporting:- Utilise analytics tools (e.g., Google Analytics, Tableau etc.)
to track KPIs and measure the performance of digital initiatives.- Prepare and present reports on global digital performance to senior leadership, offering insights and recommendations for improvement.Budget Management:- Manage the digital performance marketing budget, ensuring effective allocation of resources to maximise ROI.- Monitor and adjust spending based on campaign performance and emerging opportunities.Stay Current:- Keep abreast of digital marketing trends globally, global customer behaviour, technologies and best practices to drive continuous improvement and innovation, ensuring the team pivot quickly as digital engagement and customer behaviour evolves.Your Background:You know what it takes to 'build the plane while you're flying it', and you get energised by flexing your strategic and technical capabilities at the same time.
You value being office-based because you believe it's the best way to get to know your colleagues, build culture and develop and coach your team.
You bring:- Bachelor's degree in Marketing, Business or a related field.- Expertise in digital performance marketing and e-commerce across global markets.- Advanced skills in data management and marketing automation scripting are crucial to enable complex, personalised, and automated digital experiences.- Experience driving digital growth across multiple markets and localising strategies where appropriate.- A proven track record in performance optimisation and team leadership.- Strong analytical skills and data nous, along with proficiency in digital marketing analytics tools and platforms.- Hands-on experience with various digital channels, including SEO, SEM, social media, and email marketing.- Excellent leadership, communication, and project management skills.- A results-oriented mindset with a passion for driving measurable impact.
If you've carved out a career driving digital performance marketing and e-commerce, ideally in a global setting, and want to combine your passion for digital with luxury, we should connect.
Apply online or call Michelle Rubinstein at The Onset on .
#J-18808-Ljbffr
-
Head Of Performance Media
vor 2 Wochen
Sydney, Österreich S2M Digital Recruitment VollzeitJoin a cutting-edge creative agency as a digital leader and propel your career in a role designed for innovation and growth.Location: Hybrid (CBD Sydney Office) Why This Opportunity Stands Out Career Advancement: Access to tailored support to help you achieve your professional goals.Flexible Work Options: Enjoy hybrid arrangements that balance work and life...
-
Head Of Performance Media
vor 1 Woche
Sydney, Österreich S2M Digital Recruitment VollzeitJoin a cutting-edge creative agency as a digital leader and propel your career in a role designed for innovation and growth.Location: Hybrid (CBD Sydney Office)Why This Opportunity Stands Out Career Advancement: Access to tailored support to help you achieve your professional goals.Flexible Work Options: Enjoy hybrid arrangements that balance work and life...
-
Head Of Performance Media
vor 5 Stunden
Sydney, Österreich S2M Digital Recruitment VollzeitDigital & Search Marketing (Marketing & Communications)Full timeJoin a cutting-edge creative agency as a digital leader and propel your career in a role designed for innovation and growth.Location: Hybrid (CBD Sydney Office)Why This Opportunity Stands Out Career Advancement: Access to tailored support to help you achieve your professional goals.Flexible Work...
-
Head Of Digital Performance
vor 1 Monat
Sydney, Österreich Elephant Room VollzeitWe are seeking an industry-leading Head of Digital Performance to lead our growing team of eight Senior Performance Managers and Strategists. This new leadership role will position you as the primary architect of our digital efforts, driving online growth for our clients. As a thought leader in digital strategy, paid marketing, and performance, you will...
-
Head Of Digital Performance
vor 1 Monat
Sydney, Österreich Elephant Room VollzeitWe are seeking an industry-leading Head of Digital Performance to lead our growing team of eight Senior Performance Managers and Strategists. This new leadership role will position you as the primary architect of our digital efforts, driving online growth for our clients. As a thought leader in digital strategy, paid marketing, and performance, you will...
-
Head Of Digital Performance
vor 1 Monat
Sydney, Österreich Elephant Room VollzeitWe are seeking an industry-leading Head of Digital Performance to lead our growing team of eight Senior Performance Managers and Strategists. This new leadership role will position you as the primary architect of our digital efforts, driving online growth for our clients. As a thought leader in digital strategy, paid marketing, and performance, you will...
-
Head Of Digital Performance
vor 2 Monaten
Sydney, Österreich Tideri Jobbörse VollzeitWe are seeking an industry-leading Head of Digital Performance to lead our growing team of eight Senior Performance Managers and Strategists.This new leadership role will position you as the primary architect of our digital efforts, driving online growth for our clients.As a thought leader in digital strategy, paid marketing, and performance, you will offer...
-
Head Of Performance
vor 1 Monat
Sydney, Österreich Catholic Education Diocese of Parramatta VollzeitCatholic Schools Parramatta Diocese is seeking a dedicated and visionary Head of Performance to lead a network of schools in delivering exceptional educational outcomes for our students.This pivotal role will support Principal Leaders in their development as instructional, faith, community, and business leaders, and will support our schools to continue...
-
Head Of Digital
vor 1 Woche
Sydney, Österreich JIVARO Recruitment VollzeitJoining one of the fastest growing brands in Australia, to drive trade and Digital development across both local and international markets.An incredible opportunity to join one of the fastest growing businesses in Australia, as their new Head of Digital, to drive digital growth & trading activity, both locally and internationally, working within a stellar...
-
Head Of Performance And Governance
vor 1 Monat
Sydney, Österreich Lendlease Corporation VollzeitHead of Performance and Governance Apply Locations: Sydney - CBD Time Type: Full time Posted On: Posted Yesterday Time Left to Apply: End Date: November 22, 2024 (28 days left to apply) Job Requisition ID: REQ-7062614 Lendlease has an exciting new opportunity for the Head of Digital Performance & Governance. The Head of Digital Performance and Governance is...
-
Head Of Performance And Governance
vor 3 Wochen
Sydney, Österreich Lendlease Corporation VollzeitHead of Performance and GovernanceApplyLocations: Sydney - CBDTime Type: Full timePosted On: Posted YesterdayTime Left to Apply: End Date: November 22, 2024 (28 days left to apply)Job Requisition ID: REQ-7062614Lendlease has an exciting new opportunity for the Head of Digital Performance & Governance.The Head of Digital Performance and Governance is...
-
Head Of Digital
vor 1 Monat
Sydney, Österreich Six Degrees Executive VollzeitSix Degrees Executive is excited to be partnering with one of the fastest growing Australian skin and beauty brands in their search for a Head of Digital.They have established themselves in the market in the last few years through innovative social, D2C and retailer strategies and they continue to look for new avenues to expand their reach.With an already...
-
Head Of Performance
vor 4 Wochen
Sydney, Österreich Catholic Education Office Diocese Of Parramatta VollzeitManagement - Schools (Education & Training)Full timeCatholic Schools Parramatta Diocese is seeking a dedicated and visionary Head of Performance to lead a network of schools in delivering exceptional educational outcomes for our students.This pivotal role will support Principal Leaders in their development as instructional, faith, community, and business...
-
Head Of Performance And Governance
vor 4 Wochen
Sydney, Österreich Lendlease VollzeitLendlease has an exciting new opportunity for the Head of Digital Performance & Governance. The Head of Digital Performance and Governance is responsible for steering the Digital function to optimize performance, manage risk, and ensure adherence to governance and compliance standards. This role is integral to driving digital excellence by establishing key...
-
Head Of Performance Marketing
Vor 4 Tagen
Sydney, Österreich Aerre Pty Ltd VollzeitHead of Performance Marketing / Head of Paid Media$180k - $220kOverview:Àerre is one of Australia's fastest growing startupsWe are already one of the biggest spenders on Meta and Tiktok in AustraliaWe need someone to head our performance marketing machineYou must be technical, and an absolute gun in Meta and Tiktok, plus have a strong understanding of...
-
Head Of Performance And Governance
vor 1 Monat
Sydney, Österreich Lendlease VollzeitLendlease has an exciting new opportunity for the Head of Digital Performance & Governance. The Head of Digital Performance and Governance is responsible for steering the Digital function to optimize performance, manage risk, and ensure adherence to governance and compliance standards.This role is integral to driving digital excellence by establishing key...
-
Head Of Performance Media
vor 1 Woche
Sydney, Österreich S2M VollzeitDigital & Search Marketing (Marketing & Communications)Full timeJoin a cutting-edge creative agency as a digital leader and propel your career in a role designed for innovation and growth.Location: Hybrid (CBD Sydney Office)Why This Opportunity Stands Out Career Advancement: Access to tailored support to help you achieve your professional goals.Flexible Work...
-
Head Of Performance Marketing
Vor 6 Tagen
Sydney, Österreich Tideri Jobbörse VollzeitHead of Performance Marketing / Head of Paid Media $180k - $220k Overview: Àerre is one of Australia's fastest growing startups We are already one of the biggest spenders on Meta and Tiktok in Australia We need someone to head our performance marketing machine You must be technical, and an absolute gun in Meta and Tiktok, plus have a strong understanding of...
-
Head Of Performance Marketing
Vor 6 Tagen
Sydney, Österreich Aerre Pty Ltd VollzeitHead of Performance Marketing / Head of Paid Media$180k - $220k Overview: Àerre is one of Australia's fastest growing startupsWe are already one of the biggest spenders on Meta and Tiktok in AustraliaWe need someone to head our performance marketing machineYou must be technical, and an absolute gun in Meta and Tiktok, plus have a strong understanding of...
-
Head Of Ecommerce
vor 2 Monaten
Sydney, Österreich Umenco Talent Pty Ltd VollzeitThis noted womenswear brand is a leader in the Australian fashion landscape.Its pieces are luxurious and fashion-forward, and its collections balance contemporary design intelligence with timeless construction.Role OverviewUMENCO is recruiting a Head of eCommerce & Digital for a leading Australian brand whose tailored pieces are luxurious and detailed.The...
