Social Media Specialist
vor 2 Wochen
Office located in Deakin, Canberra; though remote/hybrid working arrangements will be considered. Work for one of Australia's most recognised and trusted charitiesReach millions of people through your work every day to create real changeDedicated team, great working environment, positive and supportive cultureAbout UsRSPCA Australia is Australia's leading animal welfare organisation and one of the nation's most recognised and trusted organisations. We're dedicated to making animals' lives better. With a rich history spanning over more than 150 years, the RSPCA continues to be at the forefront of animal care and protection, advocacy and education, across the nation.
Role OverviewWe are seeking a dynamic and creative Social Media Specialist to join our dedicated team, to lead our work promoting our mission and engaging our community through various digital platforms. In this role, you will be responsible for developing and implementing strategic social media campaigns (organic and paid), creating compelling content, and fostering meaningful interactions with our audience to drive awareness, engagement, and support for our cause.
Key ResponsibilitiesDevelop and implement comprehensive social media strategies to amplify RSPCA Australia's mission and initiatives.Create engaging and shareable content (including video) across social media channels, including Facebook, Instagram, YouTube and LinkedIn.Monitor social media trends, insights, and analytics to provide recommendations, optimise content performance and inform future strategies.Cultivate and nurture online communities by responding to comments, messages, and inquiries in a timely and professional manner.Contribute to producing up-to-date and engaging content for digital platforms including intranet sites and e-communications.Collaborate with internal teams to align social media efforts with organisational goals, campaigns and priorities.Stay updated on emerging social media platforms, trends, tools and best practices to continuously enhance our online presence.Experience and KnowledgeTertiary qualifications and/or relevant demonstrated experience in communication, digital marketing or a related field.Strong demonstrated skills in social media management for growth, and video content production using the Adobe suite.Experience in campaigning, advocacy and/or fundraising with a focus on digital and social media, as part of a team and in an in-house role.Passion for animal welfare and a commitment to the mission and values of RSPCA Australia.Excellent communication, interpersonal and teamwork skills, including organisation and attention to detail.Managing projects and prioritising time in a busy work environment, working closely with team members and subject matter experts.How to ApplyIf you are a creative thinker with a passion for leveraging social media for social good, we want to hear from you Please submit your resume and a cover letter outlining your relevant experience and why you are the perfect fit for the role to ****** with "Social Media Specialist" in the subject line.
Applications close Monday 9 December 2024. Please note, interviews may be held before or after the Christmas period.
RSPCA Australia is an equal opportunity employer and encourages applications from candidates of all backgrounds.
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