Head Of Brand Marketing And Content
Vor 4 Tagen
Brand Management (Marketing & Communications)Full timeAbout CbusCreated by workers, for workers, Cbus Super is one of Australia's most successful Superannuation funds. For almost four decades we've proudly represented those who help shape Australia, hard-working individuals who deserve to make the most of their retirement, no matter the industry. As an award-winning fund we've been recognised for the benefits provided to our members and our innovative investment approach. All while staying committed to our member first ethos as a proud Industry Fund.About the roleIn your role as Head of Brand Marketing & Content you are not only the custodian of our brand heritage and DNA, you will also be responsible for the strong leadership of a team of brand and content evangelists who understand the value and power a compelling brand story brings to building long term, sustainable growth. In this role, you will be a member of the Brand and Marketing Leadership team reporting to the Group Head of Brand and Marketing.This position exists to deliver Cbus' Brand and Content strategy and plan, telling our story for Cbus Super and Media Super to connect emotionally with new and existing members across Australia. It is responsible for Brand strategy, architecture and governance, developing and executing brand marketing campaigns, partnership and event activations. Further, it is responsible for the development of our Cbus Super and Media Super content strategies across social and other digital channels that will enhance Cbus' identity and positioning in the market.This newly created role is responsible for the consistent way the Cbus and Media Super brands show up in the market across all channel touchpoints. It includes embedding best practice creative design principles via an in-house 'centre of creative excellence' design studio and help shape the evolution of our hybrid creative agency model.Key ResponsibilitiesOverseeing the development and delivery of the brand positioning strategy for both Cbus Super and Media Super, and bring to life the external expression of the Cbus brand ambition and value proposition with distinctiveness and authenticity.Leading the execution and ongoing optimisation of brand marketing and brand activation campaigns across multi-channel environments (ATL, Digital, Social, Partnerships and Events) to continually reinforce our story and positioning. Responsible for inspiring a dedicated team of brand and marketing professionals, to deliver effective brand marketing campaigns to grow the salience of the Cbus and Media Super brands amongst members and prospects.Day to day management of the member facing social media channels including Facebook, Instagram and lead on the social media strategy to expand the Cbus footprint across platforms.Cultivating a positive environment of insight driven continuous improvement, embedding effective ways-of-working and building on capability amongst the broader team of brand, social and content professionals. Working cross-functionally across the broader business unit (Brand, Lifecycle Marketing and Automation, Product and Propositions, Digital and Member Experience and Public Affairs) to develop the Cbus content strategy for our owned channels that will bring our brand story to life.Oversight of Cbus Super and Media Super Brand Governance and architecture frameworks including developing, maintaining, and embedding brand playbooks and guidelines across the Fund to ensure consistency with the way our brand shows up internally and externally.Management of the Creative Design Hub and elevating it as a true 'centre of excellence' to that will help enable the Brand and Marketing team to deliver creative effectiveness in support of achieving growth for Cbus.About YouYou will be a senior leader and have demonstrated experience in leadership roles within a similar regulated environment. Superannuation industry experience will be highly regarded.You are guided by strong brand and marketing principles and can connect and motivate a diverse high performing team to achieve strategic objectives.You are an impactful storyteller who uses insights to build effective brand marketing strategies that are executed with excellence and have the member/customer at the heart of all decision making.You operate with vision, purpose and a curious, growth mindset that sees the possibilities where others may not be able to, inspiring a different way of thinking across your team, peers and stakeholders.You will be able to demonstrate the delivery of successful brand strategies that have increased brand salience, engagement, loyalty and sustainable growth.You will have advanced communication and interpersonal skills, with a proven track record of collaborating effectively with cross-functional teams to communicate ideas, strategies and performance results to senior management and stakeholders including Board committees.We want to hear from youIf you've read through the requirements of this role and you feel like you haven't fully met the criteria, we would still encourage you to apply. We're aware of accessibility barriers when it comes to applying for a job and we want to help. If you require assistance with your application, please contact our Talent Acquisition Team via ******. Like to know more about working with Cbus? Listen to some of our videos with members of the Cbus team on our website, cbussuper.com.au/careers.Applications Close: 8 December 2024Agencies, please note: All Cbus vacancies are managed by our internal Talent Acquisition Team. Should external assistance be required we will reach out to our preferred agency partners. Thank you.
#J-18808-Ljbffr
-
Head Of Brand Marketing And Content
vor 24 Stunden
Melbourne, Österreich Cbus Super Fund VollzeitBrand Management (Marketing & Communications)Full timeAbout CbusCreated by workers, for workers, Cbus Super is one of Australia's most successful Superannuation funds. For almost four decades we've proudly represented those who help shape Australia, hard-working individuals who deserve to make the most of their retirement, no matter the industry. As an...
-
Head Of Brand Marketing And Content
Vor 4 Tagen
Melbourne, Österreich Cbus Super Fund VollzeitBrand Management (Marketing & Communications) Full timeAbout CbusCreated by workers, for workers, Cbus Super is one of Australia's most successful Superannuation funds.For almost four decades we've proudly represented those who help shape Australia, hard-working individuals who deserve to make the most of their retirement, no matter the industry.As an...
-
Head Of Brand And Content
vor 24 Stunden
Melbourne, Österreich At VollzeitBrand Management (Marketing & Communications)Full timeWe are seeking an exceptional Head of Brand & Content to join our team in Melbourne.The Head of Brand and Content is a newly created key strategic role, responsible for shaping and strengthening our brand.This role involves developing and executing a unified brand strategy across all platforms, building a...
-
Head Of Brand And Content
Vor 4 Tagen
Melbourne, Österreich At VollzeitBrand Management (Marketing & Communications) Full time We are seeking an exceptional Head of Brand & Content to join our team in Melbourne.The Head of Brand and Content is a newly created key strategic role, responsible for shaping and strengthening our brand.This role involves developing and executing a unified brand strategy across all platforms, building...
-
Head Of Brand And Content
Vor 5 Tagen
Melbourne, Österreich At VollzeitBrand Management (Marketing & Communications)Full timeWe are seeking an exceptional Head of Brand & Content to join our team in Melbourne. The Head of Brand and Content is a newly created key strategic role, responsible for shaping and strengthening our brand. This role involves developing and executing a unified brand strategy across all platforms, building...
-
Head Of Brand And Content
Vor 4 Tagen
Melbourne, Österreich Healthcare Australia VollzeitBrand Management (Marketing & Communications) Full time We are seeking an exceptional Head of Brand & Content to join our team in Melbourne.The Head of Brand and Content is a newly created key strategic role, responsible for shaping and strengthening our brand.This role involves developing and executing a unified brand strategy across all platforms, building...
-
Head Of Brand And Content
Vor 5 Tagen
Melbourne, Österreich Healthcare Australia VollzeitBrand Management (Marketing & Communications)Full timeWe are seeking an exceptional Head of Brand & Content to join our team in Melbourne. The Head of Brand and Content is a newly created key strategic role, responsible for shaping and strengthening our brand. This role involves developing and executing a unified brand strategy across all platforms, building...
-
Head Of Brand And Content
vor 24 Stunden
Melbourne, Österreich Healthcare Australia VollzeitBrand Management (Marketing & Communications)Full timeWe are seeking an exceptional Head of Brand & Content to join our team in Melbourne.The Head of Brand and Content is a newly created key strategic role, responsible for shaping and strengthening our brand.This role involves developing and executing a unified brand strategy across all platforms, building a...
-
Melbourne, Österreich Cbus Super Fund VollzeitAbout CbusCreated by workers, for workers, Cbus Super is one of Australia's most successful Superannuation funds. For almost four decades we've proudly represented those who help shape Australia, hard-working individuals who deserve to make the most of their retirement, no matter the industry. As an award-winning fund we've been recognised for the benefits...
-
Head Of Brand Marketing And Content | Melbourne, Au
vor 24 Stunden
Melbourne, Österreich Cbus Super Fund VollzeitAbout CbusCreated by workers, for workers, Cbus Super is one of Australia's most successful Superannuation funds.For almost four decades we've proudly represented those who help shape Australia, hard-working individuals who deserve to make the most of their retirement, no matter the industry.As an award-winning fund we've been recognised for the benefits...
-
Melbourne, Österreich Cbus Super Fund VollzeitAbout CbusCreated by workers, for workers, Cbus Super is one of Australia's most successful Superannuation funds. For almost four decades we've proudly represented those who help shape Australia, hard-working individuals who deserve to make the most of their retirement, no matter the industry. As an award-winning fund we've been recognised for the benefits...
-
Melbourne, Österreich Tideri Jobbörse VollzeitBrand Management (Marketing & Communications) Full time About CbusCreated by workers, for workers, Cbus Super is one of Australia's most successful Superannuation funds.For almost four decades we've proudly represented those who help shape Australia, hard-working individuals who deserve to make the most of their retirement, no matter the industry.As an...
-
Melbourne, Österreich Tideri Jobbörse VollzeitAbout CbusCreated by workers, for workers, Cbus Super is one of Australia's most successful Superannuation funds.For almost four decades we've proudly represented those who help shape Australia, hard-working individuals who deserve to make the most of their retirement, no matter the industry.As an award-winning fund we've been recognised for the benefits...
-
Head Of Marketing
vor 4 Wochen
Melbourne, Österreich Riparide VollzeitRiparide is looking for an experienced Head of Marketing to develop, implement and lead our marketing strategy.Your experience should be centered around digital marketing, brand building, and growing marketing teams.A pragmatic and creative leader who understands the science and art of marketing, loves to collaborate, get your hand on-the-tools, and has an...
-
Head Of Marketing
vor 4 Wochen
Melbourne, Österreich Riparide VollzeitRiparide is looking for an experienced Head of Marketing to develop, implement and lead our marketing strategy.Your experience should be centered around digital marketing, brand building, and growing marketing teams.A pragmatic and creative leader who understands the science and art of marketing, loves to collaborate, get your hand on-the-tools, and has an...
-
Head Of Marketing
vor 1 Monat
Melbourne, Österreich The People Plugin VollzeitBrand Management (Marketing & Communications)Full timeAbout the Role:An innovative leader in the health and wellness industry is looking for a talented Head of Marketing to spearhead their digital content and brand strategy. This is an exciting opportunity to shape the voice and vision of a rapidly growing brand that's redefining the health and wellness...
-
Head Of Marketing
vor 4 Wochen
Melbourne, Österreich The People Plugin VollzeitBrand Management (Marketing & Communications)Full timeAbout the Role:An innovative leader in the health and wellness industry is looking for a talentedHead of Marketingto spearhead their digital content and brand strategy.This is an exciting opportunity to shape the voice and vision of a rapidly growing brand that's redefining the health and wellness...
-
Head Of Marketing
vor 1 Monat
Melbourne, Österreich The People Plugin VollzeitBrand Management (Marketing & Communications) Full time About the Role:An innovative leader in the health and wellness industry is looking for a talented Head of Marketing to spearhead their digital content and brand strategy.This is an exciting opportunity to shape the voice and vision of a rapidly growing brand that's redefining the health and wellness...
-
Marketing Manager, Brand
vor 4 Wochen
Melbourne, Österreich Warnermedia VollzeitWelcome to Warner Bros.Discovery... the stuff dreams are made of. Who We Are... When we say, "the stuff dreams are made of," we're not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth.Behind WBD's vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life,...
-
Head Of Marketing
vor 2 Monaten
Melbourne, Österreich Aaron Sansoni Group VollzeitThe Aaron Sansoni Group is one of Australia's most successful business education companies.The last 2 years have seen challenges and enormous success in our business with 2023 and beyond set for epic growth and expansion.To make this growth possible we are expanding our team in all areas of the business.The company was founded by Aaron Sansoni, best-selling...
