Paid Social Campaign Executive

vor 2 Wochen

Wien, Österreich Sportradar AG Vollzeit

Overview

Make the team that changes the way the world experiences sport.

Sportradar is the leading global provider of sports betting and sports entertainment products and services. Since 2001, we have occupied a unique position at the intersection of the sports, media and betting industries; providing sports federations, news media, consumer platforms and sports betting operators with a range of solutions to help grow their business.

Our Sportradar ad:s offering combines the best in industry talent and technology to deliver a holistic solution across ad tech, creative, campaign management and measurement, built uniquely for the needs of the online gambling / igaming industry.

**Responsibilities**:
In this role you will be responsible for:

- Creating and managing paid social performance campaigns on behalf of our clients
- Monitoring and analyzing campaign performance across key metrics and optimizing campaigns accordingly
- Maintaining and executing a structured Test & Learn approach to iterate and develop best practice buying practices to unlock performance
- Surfacing incremental opportunities to help clients reach their objectives via Paid Social
- Managing the day-to-day relationship with Social platforms such as Meta
- Working collaboratively with our sales, account management, technical and creative teams to onboard and scale clients

Knowledge and skills
- Hands-on experience managing performance marketing campaigns, particularl on Paid Social channels
- A comfort in building and optimising user acquisition and retention campaigns to deliver against performance metrics such as CPI, CPA, ROAS
- Knowledge of the gambling / igaming industry
- Analytical mindset with ability to derive insight from data
- Problem-solving skills and ability to diagnose and resolve issues independently
- Comfort moving in a fast-paced environment
- Knowledge and passion for sports

Experience and qualifications
- 2+ years experience in performance marketing, with hands-on experience executing campaigns driving measurable, business results
- Preferable experience working with online gambling/igaming brands
- Preferable experience with Facebook Dynamic Ads product
- Preferable experience with a variety of Paid Social channels

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