Social Media and Video Editor Escape

What’s the role? Social Media and Video Editor, Escape Location: Surry Hill, Sydney Combine your passions of social media, video creation, audience development and travel content. Build travel engagement and foster audience growth through social media and video content. Inform, engage and entertain a variety of audiences through multiple channels. Reporting to the Digital Editor you will: Ensure our social media channels capture the passion of our audience and that our content speaks to them and suits the platforms they are using. Utilise social platforms to share, source and interact daily with our audiences. You’ll effortlessly strike the balance between content that informs, educates, entertains and creates conversation — all while managing and working towards strict deadlines and KPIs. Drive the best social and video travel coverage in the country — the person who takes the role needs to be a game-changer. You’ll have the responsibility over all of our social media accounts, and drive our editorial video production pipeline for onsite and social media channels, providing best practices, growth strategies, and innovative use of platform tools/functionality. Tell us about emerging platforms, developing trends and new tools before they become mainstream, all the while utilising content of the country’s best travel journalists, photographers, content creators and videographers and also your own original concepts. Introduce new and innovative ways to increase our social media and video footprint, through continually exploring new customer trends in social communication and interaction. Share social and video data with the Escape and wider travel teams on a regular basis. Who are you? Ideally, have three to five years of industry experience in a similar social media and video-led role, with experience in travel media preferred. Travel in every form is your passion. Social media and video are your other passions, which makes you the go-to person for the best tactics to increase reach, engagement and referrals. You are data‑led and are fluent in analytics, and know how to implement strategies based on data. Tiktok, Instagram Reels, Pinterest, YouTube and the next big thing, it doesn’t matter because you’re across it all and know exactly what it takes to get a reaction. You stay on top of the latest platforms, tools and social technology developments that enable us to engage readers and achieve business goals. Proficiency in Adobe Creative Suite programs (design and video editing skills are highly desirable). From making highly engaging videos to talking directly to our audience social media, you know when to have a light touch and when to be serious. You are a strong communicator and are able to work with multiple stakeholders across marketing, editorial and product teams. Take initiative to work on a range of projects, manage strict deadlines and be able to work independently. What’s in it for you? The opportunity to develop and foster a burgeoning travel audience in a high visibility role with a supporting and collaborative team. Opportunity to innovate, challenge the norm and pioneer the way forward. Variety of work where no two days are the same. Work with one of Australia’s most recognised and prestigious brands. Make a difference as part of Australia’s most influential media organisation. Criteria for application Please include with your application: A portfolio of links of your previous work with your resume, and answer the following questions: 1. Choose one piece of social media content you’ve created that you’re most proud of. Why do you think it was successful, and what would you do differently if you created it again? 2. How do you measure the success of a video? Share an example of how you’ve used data to improve your content. News Benefits Exclusively ours – Access to publications and products from across the News Corp family Health & wellbeing – Advice, support and facilities for healthy minds and bodies (including an onsite gym at our Adelaide, Brisbane & Sydney offices) Time off – News offers a range of leave options to support your personal needs and moments that matter in life: Parental leave, Birthday leave, Volunteer leave, Career break and Compassionate leave. Helping you grow – Development opportunities (including diversity and inclusion – focused education series) and recognition Financial wellbeing – Support on making the most of your money Perks & discounts – Exclusive offers across a range of products and services Giving back – Make a difference to our communities. Workplace inclusion and facilities – Engage with your passions through various employee-resource groups and accessibility to multi-faith quiet rooms & parents’ rooms Our Commitment to Diversity, Equity and Inclusion We know that diversity strengthens our teams and newsrooms as we seek to tell stories that represent the diverse communities of Australia that we serve. Our people make us unique and we all have a story. We encourage people of all ages, backgrounds, races, cultures, religions, sexual orientations, abilities and gender identities to apply. Inclusion is important to us and we want everyone at News to bring their whole-selves to work. If you require any accommodations or adjustments throughout the recruitment process, or would like to outline which pronouns you prefer, please feel free to let us know. For more information regarding Diversity, Equity and Inclusion at NewsCorp Australia please visit under the DEI section. #J-18808-Ljbffr