Digital Marketing Specialist

Join to apply for the Digital Marketing Specialist role at MYOB. We’re a leading business management solution with a core purpose helping more businesses in Australia and New Zealand start, survive and succeed. At MYOB, we believe what’s good for one business is good for all business—and for all of us. Whether you support them, work for them, or dream of building your own, when businesses run smoothly, everybody feels it. Owners, employees, customers, suppliers—even families. That’s why we’re here to give every person in business the tools they need to focus on what really matters and do Big Things—whatever big looks like for them. About The Role We’re looking for a Digital Marketing Specialist to keep our paid digital campaigns humming and turn insights into impact. You’ll connect our internal marketing teams with our external agency partners, making sure plans are tight, budgets are on point, and takeaways are shared early and often. If you love getting into the data, spotting smart optimisation opportunities, and collaborating to get results, you’ll fit right in. What Will Keep You Busy... Work closely with our marketing team to understand the overarching marketing strategy and targets. Brief in digital campaigns to support this strategy across paid search, BVOD, paid social and display, for our agency partners to implement. Be the day‑to‑day point of contact between the marketing team and our digital agency—keeping communication clear, workflows smooth, and delivery on track. Monitor campaign performance and share weekly insights, optimisations and recommendations. Support budget management, including spend tracking, P&L reconciliation and invoice processing. Present performance summaries and key takeaways in regular marketing performance meetings. Pitch in on campaign setup and delivery in Meta (or similar platforms) when needed. Collaborate with cross‑functional stakeholders to stay aligned on campaign goals, audiences and outcomes. What We’d Love To See From You... Proven experience in a digital marketing role (agency or client‑side). Hands‑on knowledge of paid media channels, including search, social and display. Experience managing and optimising campaigns to improve metrics like cost per acquisition and conversion rate. Strong attention to detail with a passion for continuous testing and improvement. Excellent stakeholder management and communication skills—you’re confident partnering with both technical and non‑technical colleagues. Comfortable managing budgets, tracking spend and supporting financial processes. Background in SaaS, eCommerce or retail marketing is a bonus. Our Culture & Benefits At MYOB our values are at the heart of everything we do. If you want to work and collaborate where opinions are valued, and your ideas can make a difference, come to a place where Your Work Matters. See what it’s like to work at MYOB and what we’re all about. Enjoy a flexible, hybrid workplace that brings balance to how you work, all of our centrally located offices come together for a number of in‑person celebrations and social events. Set up your home office with a little financial help from us, and take advantage of great corporate discounts and vouchers from top retailers. Benefit from our partnership with Sonder, which supports the wellbeing of our team members. Unlock your potential via in‑house training and programs, LinkedIn Learning, conferences and study assistance. Access to a variety of leave options available to support your wellbeing, including up to an additional four weeks of purchased leave, generous parental leave, domestic violence leave, transgender leave, community leave, study leave, and more. Join our communities, built around ‘Wellness’, ‘Belonging’ and the ‘Planet’ where you can make a meaningful contribution. At MYOB, we’re all about embracing difference and backing people to be their true selves. We’re proud to be an equal opportunity employer and big believers that the best hires don’t just fit our culture — they add to it. That means bringing your unique contributions, lived experiences, and fresh perspective to the table. Love the sound of MYOB and this role but don’t tick every single box in this ad? Apply anyway Studies show that women and underrepresented groups often hold back if they don’t meet every requirement — but we want to hear from you. We’re proud to be a Circle Back Initiative Employer and we commit to responding to every applicant. We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analysing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us. Seniority level: Mid‑Senior level Employment type: Full‑time Job function: Marketing and Sales #J-18808-Ljbffr