Associate, Influencer Marketing

Join to apply for the Associate, Influencer Marketing role at Klook About Klook We are a leading pan-regional experiences platform in Asia Pacific, purpose built to digitalize experiences and make them accessible to every traveler. Our mission is to build the digital infrastructure for the global experience economy — empowering merchants to share their passions and travelers to discover the heartbeat of each destination. We operate a mobile-first, curated platform featuring diverse experiences across global destinations. Do you share our belief in the wonders of travel? Global citizens ourselves, Klookers are not only curating memorable experiences for others but co-creating our world of joy within Klook. We work hard and play hard, upkeeping our high-performing culture as we are guided daily by our 6 core values: Customer First Push Boundaries Critical Thinking Build for Scale Less is More Win as One We never settle, and together, we believe in achieving greater heights and realizing endless possibilities ahead of us in the dynamic new era of travel. Care to be a part of this revolution? Join us Position Overview We are seeking a digitally-native Influencer Marketing Associate to join our team and take ownership of the Klook Kreator program. This junior-level position (1-2 years experience) requires someone who lives and breathes social media and understands the creator economy landscape. The successful candidate will serve as the primary liaison between Klook and our network of content creators, managing everything from initial outreach and deal negotiations to content briefing and campaign execution. This role is perfect for someone who wants to grow their career in influencer marketing while working with diverse creators across multiple platforms to showcase Klook's travel and experience offerings. Primary Responsibilities Klook Kreator Program Management (40%) Serve as the primary point of contact for our network of 1,200+ Klook Kreators across Australia & New Zealand Manage creators spanning all reach levels (nano to macro) across travel, lifestyle, and fandom communities Oversee creator onboarding process and maintain comprehensive creator database Monitor program performance and provide regular reporting on KPIs Develop and implement program improvement initiatives Handle creator inquiries and resolve issues promptly across diverse creator segments Campaign Execution & Content Management (25%) Create detailed content briefs for creators aligned with campaign objectives Coordinate content approval processes and provide feedback Ensure brand guidelines compliance across all creator content Track content deliverables and manage campaign timelines Collaborate with internal teams to align creator content with broader marketing initiatives Partnership Development & Negotiations (20%) Identify and recruit new creators that align with Klook's brand values Negotiate partnership terms, rates, and deliverables Structure deals that maximise ROI while maintaining positive creator relationships Manage contract processes and ensure legal compliance Familiarisation Tours & Events (10%) Plan and execute familiarisation tours for key creators Coordinate logistics including bookings, itineraries, and on-ground support Serve as primary liaison during creator experiences Gather feedback and document tour outcomes for future improvements Relationship Management & Communication (5%) Maintain regular communication with active creators across the ANZ network Build and nurture long-term partnerships with high-performing creators Leverage boundless energy to create meaningful connections within Australia & New Zealand's creator ecosystem Manage creator expectations and ensure mutual satisfaction Serve as internal advocate for creator needs and feedback Key Requirements Essential Skills: 1-2 years experience in digital marketing, social media, or influencer marketing Deep understanding of social media platforms (Instagram, TikTok, YouTube, etc.) Strong negotiation and communication skills with exceptional written and verbal abilities Excellent project management and organisational abilities with proven deadline management skills Data-driven mindset with ability to analyse campaign performance Genuine passion for travel and experiences Highly organised with meticulous attention to detail Preferred Qualifications: Experience with influencer marketing platforms and tools Background in travel, hospitality, or experience marketing Experience and understanding of content creation processes and best practices Experience with contract negotiations, briefing creators and driving content outputs Social media savvy with a keen eye for trends Personal Attributes Genuine love for travel with an understanding of experience marketing Highly organised with exceptional attention to detail and deadline management Proactive, self-motivated and opportunistic with boundless energy for relationship building Effective, respectful communicator who thrives on creating connections within Australia & New Zealand's creator network Culturally aware and able to work with diverse creators across travel, lifestyle, and fandom communities Curious about the creator economy and growth mindset Collaborative mindset, strong interpersonal skills and natural relationship-building abilities Adaptable and comfortable managing creators across all reach levels Success Metrics Creator retention and active rates Campaign performance and ROI metrics Quality and timeliness of content deliverables Growth in Kreator program participation Successful execution of familiarisation tours and events Equal Opportunity Employer Statement Klook is proud to be an equal opportunity employer. We hire talented and passionate people of all backgrounds. We believe that a joyful workplace is an inclusive workplace, one where employees from all walks of life have an equal opportunity to thrive. We’re dedicated to creating a welcoming and supportive culture where everyone belongs. Klook does not accept unsolicited resumes from any temporary staffing agency, placement service or professional recruiter (“Agency”). Klook will not be responsible for, and will not pay, any fees, commissions or other payments related to such unsolicited resumes. An Agency must obtain advance written approval from Klook’s Talent Acquisition Team to submit resumes, and then only in conjunction with a valid fully-executed agreement for service and in response to a specific job opening for which the Agency has been requested to submit resumes for. Klook will not be responsible for, and will not pay, any fees, commissions or other payments to any Agency that does not have such agreement in place or does not comply with the foregoing. #J-18808-Ljbffr