Senior SEO Specialist

Digital Nomads HQ wants to expand its team further right here on the Sunshine Coast This is a full-time on-site role as a Senior SEO specialist. This position will allow you to develop your expertise with our incredible SEO team and progress your career within one of the best SEO agencies in Australia. Established seven years ago, we are an exceptional digital marketing agency looking to support local and national businesses across Australia. We provide services and deliverables filtered by our key business values: integrity, relationships, and excellence. We're really proud of the business we've established and are looking for new team members who will join us enthusiastically to continue its success. The environment we have created and our team culture is paramount to us, so finding the right personality fit is as important as your expertise… We are seeking a highly analytical and process-driven SEO Specialist to be a core contributor to our clients' organic growth. This role is responsible for the hands‑on execution of technical, content, and off-page SEO strategies, as well as the essential procedural workflows required for seamless client onboarding and campaign delivery. Content & Off-Page Strategy Strategy Development: Conduct deepKeyword Research and executeOn-page Optimisation (metadata, URL structure, headings) for client content. Content Performance: PerformContent Gap Analysis to identify opportunities and ensure all content aligns withE-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) principles. Link Building & Auditing: Perform proactiveBacklink Auditing , manageLink Disavowal processes, and identify strategicPR and digital mention opportunities . Operational & Client Management Client Onboarding: Execute the full client hand‑off process from sales, prepare the standard SEO kickoff meeting agenda, and manage initial access requests for all necessary tools (GSC, GA4, CMS, FTP ). Workflow Setup: Establish and configure project management tools (e.g., Teamwork, Agency Analytics) and time tracking for new client projects. Internal Communication & Reporting: Manage the process for escalating urgent client requests or technical blockers. Adhere to the standard procedure forweekly/monthly client reporting (template, metrics, delivery) and document strategy updates for Account Managers. Technical & Analytical Expertise Expert Proficiency in mandatory SEO tools, includingAhrefs, SEMrush, Screaming Frog , and others for auditing and research. Deep knowledge ofGoogle Analytics (GA4) ,Google Search Console (GSC) , andGoogle Tag Manager setup and configuration. Demonstrable ability to set up custom reports and client-facing dashboards. Understanding ofHTML, CSS, and JavaScript fundamentals as they relate to SEO rendering and performance. Procedural & Soft Skills Proven ability to manage multiple complex projects simultaneously while maintaining high attention to detail. Proactive Problem Solving: Moving beyond just reporting an issue to actively proposing and testing solutions, taking ownership of the outcome. Adaptability & Continuous Learning: Given the frequent changes in search engine algorithms (Core Updates), the ability to rapidly research, understand, and adapt strategies based on new industry developments is crucial. Excellent written and verbal communication skills, including the ability to document complex strategy (Loom experience is a plus). Understanding of SEO prioritisation and task assignment workflows. Minimum2 years of hands‑on experience in an SEO-focused role (agency experience preferred). As the Senior SEO Specialist at Digital Nomads HQ you will be working closely with the SEO team and SEO Manager on a range of campaign sizes from small local businesses to large enterprises. #J-18808-Ljbffr