B2b Campaign Marketing Manager

vor 2 Wochen

Wien, Österreich Raiffeisen Bank International Vollzeit

**B2B Campaign Marketing Manager (f/m/x)**:

- The B2B Marketing Manager is a qualified marketing specialist who is acting as a partner for RBI Departments, especially the Corporate & Institutional Clients Customer & Products Board Areas. He/She is responsible for the planning, development and execution of 360° marketing (Campaigns & Business Events) and lead nurturing projects for Austria and international clients.
- The B2B Marketing Manager will be part of the department “B2B-Marketing and Events” within Group Marketing.#full-time or part-time

viennaoffice
(1030)

homeoffice
possible

**Your role at RBI**:

- Develop, plan and implement innovative 360° B2B Marketing campaigns, promotions, business events and other engagement measures for customer retention purposes or customer acquisitions
- Implement lead generation strategies, grow and optimize the lead management process with a focus on customer journeys
- Understand the target groups and their needs to set strategic activities and to support reaching the goals according to the Strategic Roadmap
- Analyze and measure the performance along standardized KPIs and together with the Marketing Shared Services (Digital Customer Acquisition & Data, Marketing Technology and Marketing Content) optimize campaigns, content and channels accordingly
- Plan and organize events and conferences to position RBI and engage our customers
- Act as counterpart for external partners and agencies
- Support the Head of Department in strategic matters, budget planning and in developing new concepts to reach our target group

***Your core competencies**:

- University qualification (marketing, business management or comparable studies) or profound marketing qualification (FH, Werbeakademie, universitary courses)
- 3+ years experience covering digital Marketing, Event-Know-how and Project management
- Excellent organizational, project, problem-solving and time management skills with an intrinsic motivation to deliver results
- Data and insights driven approach, analytical & conceptional thinking
- Specialist for B2B marketing Lead Generation developing promotional activities, Content Marketing as well as Marketing Automation plans in order to reach, engage and convert prospects into customers.
- Excellent German and English communication (written and verbal)
- Strategically agile; thinks ahead and is a quick learner in a highly demanding environment
- Banking business qualification or practical experience - especially in the area of corporate banking is an advantage

***What's in it for you**:

- **Work Life Balance**: f lexible working hours & extensive hybrid working possibilities, 30 days / year remote work from any EU-country outside Austria
- **Meaningful Career Options**: to develop personally & professionally
- **Learning**: as part of our DNA & culture
- **Easy Moving**: work permit support
- **Easy Commuting**: free public transport pass
- **Canteen**: healthy, tasty, and heavily subsidized
- **Leisure time activities**: attractive sports and cultural offers (free museum tickets, reduced gym membership, etc.)
- **Saving**: with vouchers / discounts from our staffs' council (eg. for supermarkets)
- **Free**: Salary account and credit card (optional)
- **Family Friendly**: family allowances, gender-neutral parental leave, bilingual company kindergarten, child care during holidays etc.
- **Salary**: starting at **EUR 45.000;
- gross p.a **. excluding overtime (market-compliant overpayment is provided depending on experience / qualification)

**At Raiffeisen Bank International **, we are pleased to have more than 17 million customers in Austria and 12 other CEE countries
- what got us here, are our _talented people _. From the moment you join RBI, you will notice our commitment to creating a working environment where everyone can thrive. Diversity and inclusion are essential components of our vision and mission and are reflected in our values: collaboration, proactivity, learning and responsibility. Our shared mission is to provide a superior customer experience by tackling new issues such as digitalization and changing needs.
- or check out our FAQ.- Follow us on our RBI Account on _
**_LinkedIn _**:

- _

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