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Marketing Specialist

vor 5 Monaten


Wien, Österreich Western Union Vollzeit

**Marketing Specialist - Vienna, Austria**

Are you an ambitious marketer, excited to drive_ growth _initiatives across Digital _channels_? Want to work for a market shaper company where you would oversee and set a footprint in_ digital marketing _in Germany and other countries in the region? Join Western Union as a Marketing Specialist.

**Motivated by our values: purpose driven, globally minded, and trustworthy & respectful**

We’re a FinTech that’s using insight from customers and colleagues worldwide to improve financial services for families, small businesses, multinational corporations, and non-profit organizations. We’re a team of over 8,000 employees serving 200 countries and territories. We believe when money moves, better things happen.

**Relentless pursuit of better**

We will be looking for you to support the development, planning & implementation of marketing and communication strategies across Germany, Austria, Switzerland, and Poland to meet our _registration_, _customer acquisition_,_ retention _& revenues targets. You will be assisting in the planning, launch and optimization of_ growth _marketing initiatives in the region, for both paid and owned media. You will also analyze the marketing performance for these campaigns and provide recommendations to drive _growth_. You will also proficiently collaborate with a_ media agency _making sure that each of the media_ channels _is delivering expected performance and optimization through Test & Learn and trial initiatives.

This role also requires strong technical knowledge of app marketing and activation, including_ mobile payment _methods, mobile product marketing, app channel tracking and app store optimization (ASO). You should also be familiar with the test and learn the methodology and will be responsible for ideation and initiatives to drive _growth_. Experience in onsite marketing content maintenance and optimization is also desirable. You should be able to influence internally to execute against team and enterprise goals. A self-starter approach is key and experience within international matrix organizations will be of value to the role. A native level of_ German _and fluency in English languages is essential for this role. Good knowledge of the Central Europe markets is needed.

**Join us, and let’s connect the world**

We’re a company on the move, and we want our people to grow and develop. You’ll have plenty of opportunities to learn new skills and build a career, as well as a great salary and benefits package.

We are under legal obligation to indicate the minimum salary, which is EUR 53,669 gross per year for this position. However, our attractive compensation packages follow current market salaries and can therefore be significantly above the indicated minimum salary.

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