Digital Event Experience Strategist

vor 2 Wochen


Elsbethen, Salzburg, Österreich Red Bull Vollzeit
About the Role

We're seeking a highly skilled Digital Event Experience Strategist to join our team at Red Bull Media House in Salzburg, Austria.

The ideal candidate will have a strong background in digital marketing and event management, with a proven track record of successfully managing digital activations for events.

Responsibilities
  • Oversee the curation of compelling digital content, including articles, videos, and more, to promote event competitions on our company website.
  • Manage the creation and management of editorial content related to event competitions, with a strong focus on optimizing for search engine optimization (SEO).
  • Ensure all content is up-to-date, relevant, and aligns with brand guidelines in the event section of our website.
  • Collaborate with internal teams such as Sport, Culture, and Brand to ensure seamless integration of event activations across digital channels.
  • Work closely with the Manager of Digital Brand Activation to implement brand activations that drive audience engagement.
  • Utilize analytics tools to track performance metrics and user behavior, providing insights to optimize future event activations and improve user experience both online and on-site.
Requirements
  • Proven experience (3 years+) in digital marketing, event management or related roles with a proven track record of successfully managing digital activations for events.
  • Proficiency in content creation with storytelling abilities and an eye for engaging visual content.
  • Ability to manage multiple projects simultaneously and prioritize tasks effectively in a fast-paced environment.
  • Excellent communication skills, both verbal and written, with the ability to convey complex concepts clearly and concisely.
  • Strong project management and analytical skills.
  • Enthusiasm for events competitions and fan experience.
  • Fluent in English.
  • Familiarity with website management systems (e.g., WordPress) and basic HTML/CSS knowledge is preferred.
  • DTC knowledge would be a plus.
About Red Bull

At Red Bull, we're driven by a passion for innovation and a desire to push boundaries. Since 1987, we've been giving wings to people and ideas, and we're always looking for talented individuals to join our team.

As a Digital Event Experience Strategist, you'll play a key role in helping us achieve our goals and delivering exceptional experiences to our fans.



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