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Digital Search Marketing Lead

vor 2 Monaten


Elsbethen, Salzburg, Österreich Red Bull Vollzeit
About the Role

We are seeking a highly skilled Digital Search Marketing Lead to spearhead the development and execution of a strategic digital search strategy that aligns with business objectives, bolstering Red Bull's visibility and prominence within Google's SERPs.

Key Responsibilities
  • Develop and execute a comprehensive organic search marketing strategy that drives business growth and revenue.
  • Collaborate closely with key stakeholders to ensure seamless alignment with overarching marketing and business objectives.
  • Manage the global search agency to support wider business functions with insights, audits, and guidance.
  • Define and oversee the business requirements for reporting, research, and analysis, centered around the defined goals in Organic Search.
  • Identify opportunities to capitalize on emerging technologies and trends, solidifying Red Bull's presence and enhancing user conversion within search engines and SERP features.
Requirements
  • 5+ years' experience in digital search marketing, specializing in organic SEO tactics.
  • Extensive understanding of Google's standards, including keyword targeting, on-page optimization, content, and UX.
  • Demonstrated capability to manage multiple projects concurrently, prioritizing tasks efficiently in a dynamic environment.
  • Proficiency in digital search marketing tools such as Google Analytics, SEMrush, alongside strong project management and analytical abilities.
  • Team player mentality with strong interpersonal and communication skills for cross-functional collaborations; Excellent verbal and written communication skills in English, adept at simplifying complex concepts effectively.
Additional Information

Due to legal reasons, we are obliged to disclose the minimum salary according to the collective agreement for this position, which is €2.392 gross per month. However, our attractive compensation package is based on market-oriented salaries and is therefore significantly above the stated minimum salary.

We value diversity and support people in developing their potential and strengths, realizing their ideas and seizing opportunities. We believe passionately that employing a diverse workforce is central to our success. We welcome applications from all members of society irrespective of age, skin color, religion, gender, sexual orientation, or origin.