Digital Event Activation Specialist

vor 3 Wochen

Elsbethen, Salzburg, Österreich Red Bull Vollzeit
Event Digital Activation Manager

Red Bull is seeking a skilled Event Digital Activation Manager to elevate our event coverage with online excitement.

Key Responsibilities:
  • Curate compelling digital content, including articles, videos, and more, to promote event competitions on our company website.
  • Manage the creation and management of editorial content related to event competitions, with a strong focus on optimizing for search engine optimization (SEO).
  • Ensure all content is up-to-date, relevant, and aligns with brand guidelines.
  • Coordinate with internal teams to ensure seamless integration of event activations across digital channels.
  • Work closely with the Manager of Digital Brand Activation to implement brand activations that drive audience engagement.
  • Collaborate with the Event Marketing team to ensure successful partner integration.
  • Provide support to over 75 country digital teams and regional digital teams, ensuring consistency in quality, messaging, branding, and user experience across different geographical regions.
  • Utilize analytics tools to track performance metrics and user behavior, providing insights to optimize future event activations and improve user experience both online and on-site.
Requirements:
  • Proven experience (3 years+) in digital marketing, event management or related roles with a proven track record of successfully managing digital activations for events.
  • Proficiency in content creation with storytelling abilities and an eye for engaging visual content.
  • Ability to manage multiple projects simultaneously and prioritize tasks effectively in a fast-paced environment.
  • Excellent communication skills, both verbal and written, with the ability to convey complex concepts clearly and concisely.
  • Strong project management and analytical skills.
  • Enthusiasm for events competitions and fan experience.
  • Fluent in English.
  • Familiarity with website management systems (e.g., WordPress) and basic HTML/CSS knowledge is preferred.
  • DTC knowledge would be a plus.
  • Travel 20-30%.

At Red Bull, we're driven by a passion for innovation and a commitment to excellence. If you're a motivated and creative individual with a passion for events and digital marketing, we encourage you to apply for this exciting opportunity.

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