Strategic Brand Manager
vor 12 Stunden
We are seeking a highly motivated and experienced Strategic Brand Manager to join our team at Boehringer Ingelheim RCV GmbH & Co KG.
About UsAs a family-owned company, we focus on long-term performance and believe that talented individuals who are passionate about innovation can achieve great things. With over 50,000 employees globally, we foster a diverse, collaborative, and inclusive culture.
The PositionThis role is part of our Cardio Renal Metabolic (CRM) therapeutic area and requires cross-functional oversight and alignment of strategic objectives for key brands within this area. You will be responsible for managing day-to-day operations of the team, demonstrating leadership and coordination.
Key Responsibilities- Act as an 'Asset Lead', driving brand strategy for the region and collaboration among commercial, medical, and access teams in achieving shared goals and aligning on vision
- Optimize patient engagement for each of the three indications of the brand across diverse realities of the countries in the RCV region
- Demonstrate ability to guide and influence cross-functional teams without formal authority, anticipate and share cross-functional insights to foster insight-driven, customer-centric decision-making
- Propose and implement corrective actions when performance metrics are not met, including resource reallocation strategies
- Actively mentor regional marketing managers, providing constructive feedback to support their professional growth and development
To be successful in this role, you should have:
- A PhD or Master's Degree in Medicine, Life Sciences, Business Administration, or a related field
- 3-5 years of cross-functional experience (marketing, market access, medicine, sales, etc.) with a strong local market awareness; leadership experience is a plus
- Proven ability to inspire and lead collaboratively and strong cross-functional business acumen
- Deep understanding of customer needs and brand planning, with the potential for strategic development
- Capacity for innovation and experimentation within the team
We offer a competitive salary and benefits package, including:
- Flexible working time models/home office depending on the position
- Additional off-days (bridge-days) for more leisure time
- Staff restaurant with a variety of lunch options for your daily well-being
- Position-specific training opportunities for your personal and professional growth
- Comprehensive health promotion, sustaining your health in the best possible way
The minimum gross annual salary for this position is approximately €64,023.54 (full-time). For the actual salary, the industry benchmark as well as your qualifications and experiences will be taken into consideration.
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