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Senior Data Analyst for Marketing Strategy

vor 2 Monaten


Salzburg, Salzburg, Österreich BMW Vertriebs GmbH Vollzeit

About the Role:

As a Senior Data Analyst for Marketing Strategy, you will be responsible for developing and implementing data-driven marketing strategies that drive business growth and customer engagement. You will work closely with cross-functional teams to analyze market trends, customer behavior, and campaign performance, and provide actionable insights to inform marketing decisions.

Key Responsibilities:

  • Develop and maintain advanced data analytics and reporting capabilities to support marketing decision-making
  • Analyze market trends, customer behavior, and campaign performance to identify areas for improvement and opportunity
  • Collaborate with marketing teams to develop and implement data-driven marketing strategies
  • Provide actionable insights and recommendations to inform marketing decisions

Requirements:

  • Bachelor's degree in Marketing, Data Science, or related field
  • Minimum 2 years of experience in data analysis and marketing
  • Advanced knowledge of data analytics tools and techniques
  • Strong communication and collaboration skills

What We Offer:

  • A dynamic and collaborative work environment
  • Opportunities for professional growth and development
  • A competitive salary and benefits package