Strategic Marketing Director

Job Summary

We are seeking a highly skilled Strategic Marketing Director to join our team at Greiner. As a key member of our marketing department, you will be responsible for developing and implementing product portfolio strategies, market introduction plans, and product marketing plans.

Key Responsibilities

• Develop product portfolio strategy, market introduction plans, and product marketing plans (family concepts and product life cycle management)
• Analyze global market trends, global competitor landscape, and market data
• Monitor changes in the market, technology, standardization, and regulations
• Define BU research/innovation activities and cooperation with external institutes (in close cooperation with medical affairs, R&D, and Sales)
• Responsibility for strategic product marketing activities
• Definition of products/solutions needed to fulfill changing customer needs
• Customer support and expansion of customer relationships
• Closely collaborate with sales organization to support product sales growth
• Optimize the product management process
• Availability and quality of market-driven BU product roadmap & process
• Manage BU standardization activities (SKU reduction)
• Set up and manage alliances with key customers and key influencers
• Establish and maintain effective processes for a structured information flow of product-related information between the sales organization and the BU
• Ensure product support process and product documentation process is in line with the R&D and global Medical & Clinical affairs processes and fully aligned with marketing strategy

Requirements

• University degree in natural sciences, medical with strong background/experience in economical related topics or likewise
• At least 7+ years professional experience, incl. several years in product management and/or marketing
• Experience in the healthcare industry, ideally in medical consumables, IVD, and similar customer groups (e.g., hospitals, labs)
• Thorough understanding and experience in holistic and strategic thinking
• Leadership experience in an international and multiple-site team set-up
• Experience with international teams as well as change processes
• Communication skills in English

Our Offer

We offer you an exciting and independent area of responsibility in a modern and collegial working environment. Due to legal standards in Austria, we are required to disclose the minimum gross salary for the position as defined by the collective agreement, which amounts EUR 73,112.90 (collective agreement for chemical industry). Depending on your qualifications and professional experience, you may be eligible for a significant overpayment.