Acquisition Manager
vor 2 Wochen
Select how often (in days) to receive an alert:
Department: AR Credit Cards & Personal Lending Change and Comm
Division: Australia Retail
Location: Docklands
About UsAt ANZ, we're shaping a world where people and communities thrive, driven by a common goal: to improve the financial wellbeing and sustainability of our millions of customers.
About the RoleThe Credit Card Acquisition Manager (Digital and Partnerships) will be responsible for defining the strategy for acquiring Credit Card customers through Digital channels and Partnership offers/loyalty programs, executing a plan that will deliver the optimum mix of product and channel sales to drive front book revenue growth.
You will lead the relationship with our delivery partners in Digital Sales Experience and Strategic Partnerships and align acquisition plans and objectives to the broader Retail and Everyday Banking Strategy.
You will also play an important role in owning the relationship and collaborating with Credit Risk and Operations team to deeply understand our policies, procedures, and regulatory guidelines in order to improve the approval rates of newly acquired customers.
This role will be responsible for optimising the acquisition experience for digital channels to ensure when customers apply for a new credit card, they have a seamless experience from application to approval.
Role Location: 833 Collins Street, Docklands VIC 3008Role Type: PermanentWork Schedule: Full Time
What will your day look like?As an Acquisition Manager, you will be accountable to:
Define and execute the acquisition strategy for consumer credit cards, specifically for the Digital channels and through our Partnership offers/loyalty programs.Actively manage key strategic partners and external affiliates to extract value for our new customers and utilize their channels to reach and acquire customers.Create financial year plans aligned with finance, product, and customer engagement to deliver on our financial objectives (the optimum mix of product, channel, offer, and customer).Closely monitor the performance of acquisition cohorts (credit quality, application volumes, approval rates, activation rates, spend, balances, and attrition) and evolve the acquisition strategy based on these data points.Identify opportunities to improve cost of acquisition, approval rates, customer spend, etc., to drive sustainable growth.Utilize key partners (Argus, RFI, affiliate channels, etc.)
to understand our performance vs. our competitors and identify pockets of opportunity.Monitor and respond to Customer Complaints in line with ANZ Complaints Management Framework.Quarterly reviews with regulatory affairs to ensure program compliance and plan for upcoming regulatory change.Lead monthly results and alignment session with key business partners.Ensure acquisition plan for digital and partnerships is delivered on schedule/within budget.Communicate clearly and frequently with key stakeholders and Group functions, underpinned by a reporting cadence.Align timings and prioritisation between key partners and stakeholders.What will you bring?To grow and be successful in this role, you will ideally bring the following:
Experience in credit card acquisition (or other retail lending products) essential.Commercial acumen.Experience working with data to understand trends and develop opportunities to drive acquisition.Experience in digital customer journey optimisation.Understanding of cost and revenue drivers and credit card levers.Leadership of complex project delivery.Demonstrated experience working closely with senior stakeholders both internally and externally.Effective communicator, effectively resolving issues and removing barriers to success.Adept at fostering a collaborative and high-performing team environment and leading, motivating and developing team members.Proficiency in effectively prioritising in a resource-constrained environment.Leadership in agile ways of working and in complex, matrixed team structures.Knowledge of the Australia Retail product lines and broader business.You're not expected to have 100% of these skills.
At ANZ a growth mindset is at the heart of our culture, so if you have most of these things in your toolbox, we'd love to hear from you.
So why join us?From the moment you join ANZ, you'll be doing meaningful work that will shape a world where people and communities thrive.
But it's not just our customers who'll feel your impact.
You'll feel it too.
Because at ANZ, you'll have the resources, opportunities, and support you need to take the next big step in your career.
We're a diverse bunch at ANZ in different roles, different locations, doing different things.
That's why we have a range of flexible working arrangements, so our people can 'make work, work for them'.
We also provide a range of benefits including access to health and wellbeing services and discounts on selected products and services from ANZ and more.
At ANZ, you'll be part of an organisation where the different backgrounds, perspectives, and life experiences of our people are celebrated.
That's because we're committed to building a workplace that reflects the diversity of the communities we serve.
We welcome applications from everyone and encourage you to talk to us about any adjustments you may require to our recruitment process or the role itself.
If you're a candidate with a disability or access requirement, and have an enquiry about the support provided, please let us know on your application or visit ANZ Accessibility and Inclusion Programs for alternate contact methods.
To find out more about working at ANZ, visit careers.
You can apply for this role by visiting ANZ Careers and searching for reference number 82076.
Job Posting End Date #J-18808-Ljbffr
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