Foodservice Marketing Lead
vor 4 Wochen
Brand Management (Marketing & Communications)
Full time
Food Service channel experience required Join leading FMCG Company | Hybrid Working At Goodman Fielder, our purpose is making everyday food better for everyone.
Our aspiration is to be the leading integrated food solutions business in the region driven by our core values of Create Clarity, Better Together, Own It, and Collective Curiosity.
We are a team that believes that anything is possible.
A team that understands our business and focuses on the right things that make the biggest difference and one that considers our end-to-end value chain when making decisions to optimise our business.
Collectively we are curious, we seek new ways to improve and evolve and together we drive change as an opportunity for us to innovate and transform our business and to achieve beyond what we think is possible.
We value our people at Goodman Fielder and recognise that our success depends on our ability to attract and retain talented people.
About The Opportunity
Currently, we are recruiting for a Food Service Marketing Lead.
This newly created role is a critical part in growing our Foodservice business, which is a key focus area of growth for our business.
Therefore, this role will be reporting into the Portfolio & Marketing Director and based in Macquarie Park head office.
This role will lead a team and be responsible for driving growth of our Foodservice portfolio through development and delivery of effective channel marketing strategy and activities to deliver against our Food Service growth aspirations.
What you will do:
Development and execution of Foodservice marketing strategy and priorities - to drive growth, leverage the scale of the GF portfolio & increase preference for our brands and products.
Own Foodservice cycle planning and activation calendar.
Align brand and customer strategies to deliver maximum commercial return.
Support the development of key marketing campaigns into the Foodservice channel.
Support the Foodservice Sales team to effectively deliver key customer initiatives.
Lead cross category and portfolio initiatives to drive growth and leverage scale.
Complete evaluation of in-market activities - analyse the commercial return and make recommendations for future optimisation.
Lead a team to deliver on the foodservice marketing plan.
What You Will Need:
5+ years Foodservice channel experience and +8 years of overall marketing experience.
Agency experience a bonus.
Experience in brand and customer campaigns.
Proficient with customer data and insights.
Strong internal and external stakeholder management (essential).
Has a Hunger to have a real impact.
Is Open, curious and collaborative.
In return for your passion and success, we will reward you with a competitive remuneration package and help you to achieve personal and professional growth and development in a flexible working environment.
At Goodman Fielder, we aim to be a destination employer in the food industry where we don't just offer jobs - we offer long term careers.
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