Loyalty Analyst
Vor 3 Tagen
We seek only the best candidates who are passionate brand ambassadors and determined to contribute to our team's performance.
We are always on the look-out for dedicated, fashion forward and like-minded individuals
Apply now Job no: 793810Work type: Full timeLocation: Melbourne - CentralCategories: Marketing About the Just Group
The Just Group is an established, progressive and growing multinational organisation with seven iconic retail brands - Peter Alexander, Just Jeans, Jay Jays, Smiggle, Portmans, Dotti and Jacqui E. Currently over 1000 stores across Australia, New Zealand, Singapore, Malaysia, Hong Kong and the United Kingdom.
About the Role
As the Loyalty Analyst you will transform data into actionable insights to drive impactful customer experiences to enhance our Loyalty Program.
Reporting into the Group Analytics Manager, you will support the Digital team efforts to grow and engage our Loyalty customer base, by tracking key performance indicators, analysing campaign effectiveness, and working closely with internal brand teams to guide data-informed strategies.
Responsibilities will include but not be limited to:
Analyse customer behaviour, purchasing patterns and Loyalty proposition effectiveness, and deliver actionable insights to brand teamsBuild customer profiles and segmentation models for activation and targeting across digital channelsPresent audience insights on Loyalty member cohorts, such as cross-brand and cross-channel customersDeliver post campaign reporting that models the incremental sales and GP improvement achieved by Loyalty promotional activityCreate and maintain dashboards and reports that provide stakeholders with insight on Loyalty program and database performance to inform the planning of Loyalty marketing activityIdentify and present successes, challenges, and opportunities for future Loyalty improvementAdvance our Reporting and Analytics capabilities through further development of our customer data infrastructureLeverage customer insights and analytics to identify opportunities to enhance the customer experience, drive loyalty and unlock opportunitiesAbout You
2 + years of experience in a Loyalty or CRM-focused role, ideally within the retail or consumer goods industryYou will have previous experience using SQL, advanced Excel and Data VisualisationTertiary qualifications along with sound analytical competency and business acumenExcellent communication and stakeholder management skills, with the ability to translate complex data into actionable insightsSelf-motivated, with ability to take ownership and own outcomesHigh level of accuracy and attention to detailHave a highly organised mindset with the ability to assess the urgency of work allocated to you by various stakeholdersProficient in customer data analysis, segmentation and campaign optimisationAbove all, we are looking for someone with enthusiasm and who is a great team player.
If you are looking to take the next step in your career, then we want to hear from you - Apply now
Advertised: 06 Jan 2025 AUS Eastern Daylight TimeApplications close: Come and join the Just Group as a Loyalty Analyst
We acknowledge the Traditional Custodians of Country throughout Australia and recognise their continuing connection to land, waters and communities.
We pay our respects to Aboriginal and Torres Strait Islander cultures and to Elders, past, present and emerging.
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