Loyalty Analyst
Vor 2 Tagen
We seek only the best candidates who are passionate brand ambassadors and determined to contribute to our team's performance.
We are always on the look-out for dedicated, fashion-forward and like-minded individuals
Job no: 793810Work type: Full timeLocation: Melbourne - CentralCategories: Marketing About the Just Group The Just Group is an established, progressive and growing multinational organisation with seven iconic retail brands - Peter Alexander, Just Jeans, Jay Jays, Smiggle, Portmans, Dotti and Jacqui E. Currently over 1000 stores across Australia, New Zealand, Singapore, Malaysia, Hong Kong and the United Kingdom.
About the Role As the Loyalty Analyst, you will transform data into actionable insights to drive impactful customer experiences to enhance our Loyalty Program.
Reporting into the Group Analytics Manager, you will support the Digital team efforts to grow and engage our Loyalty customer base, by tracking key performance indicators, analysing campaign effectiveness, and working closely with internal brand teams to guide data-informed strategies.
Responsibilities will include but not be limited to: Analyse customer behaviour, purchasing patterns and Loyalty proposition effectiveness, and deliver actionable insights to brand teams.Build customer profiles and segmentation models for activation and targeting across digital channels.Present audience insights on Loyalty member cohorts, such as cross-brand and cross-channel customers.Deliver post-campaign reporting that models the incremental sales and GP improvement achieved by Loyalty promotional activity.Create and maintain dashboards and reports that provide stakeholders with insight on Loyalty program and database performance to inform the planning of Loyalty marketing activity.Identify and present successes, challenges, and opportunities for future Loyalty improvement.Advance our Reporting and Analytics capabilities through further development of our customer data infrastructure.Leverage customer insights and analytics to identify opportunities to enhance the customer experience, drive loyalty and unlock opportunities.About You 2+ years of experience in a Loyalty or CRM-focused role, ideally within the retail or consumer goods industry.Previous experience using SQL, advanced Excel, and Data Visualisation.Tertiary qualifications along with sound analytical competency and business acumen.Excellent communication and stakeholder management skills, with the ability to translate complex data into actionable insights.Self-motivated, with the ability to take ownership and own outcomes.High level of accuracy and attention to detail.Highly organised mindset with the ability to assess the urgency of work allocated to you by various stakeholders.Proficient in customer data analysis, segmentation, and campaign optimisation.Above all, we are looking for someone with enthusiasm and who is a great team player.
If you are looking to take the next step in your career, then we want to hear from you - Apply now
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