Direct To Consumer Marketing Lead

vor 3 Wochen

Sydney, Österreich Healthcare Professionals Group Vollzeit

Benefits:Global Pharma leaderNewly created role; Make it your ownOwn all strategic & tactical activitiesOwn all DTC initiativesPioneer a patient-centric brand & portfolioInnovative, entrepreneurial & agile cultureFlexible & agile cultureHigh visibility role with global Pharma leaderMake your mark on the Australian healthcare landscapeThe CompanyThis well-established business has achieved great success across the globe, disrupting the therapeutic area's status quo and significantly impacting both HCPs and patients.
Their therapeutic offerings are second to none and they have revolutionised what is considered the new "normal practice" for patients.Due to their impressive growth and success across the ANZ market, they are now expanding their team in Australia with this newly created, 'maverick' role that's tasked with driving all Direct to Consumer Marketing initiatives.
This role is an industry first and reflects the agile & entrepreneurial culture of the company coupled with their drive to continuously uncover opportunities to address unmet patient needs.The Role:As the DTC Marketing lead for the ANZ operations, you will have the following responsibilities:Devise & implement Consumer focused initiativesDevelop high impact Digital contentDevelop multi-channel initiatives; increasing community awareness/engagementLead email marketing & social media activitiesOversee agency activityOwn website updates/improvement projectsConduct ROI & post campaign analysisYour Skills & Background:3+ years DTC marketing experienceHealthcare industry experience adv.Superior Digital Marketing capabilitiesProven track record of implementing high impact social media campaignsStrong analytical/market research capabilitiesFlexible, adaptive, agile and 'Can-do' attitudeSolutions focused, ability to think outside the boxHow to ApplyClick apply or contact Marion Ludeking, Divisional Manager on for a confidential discussion.
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