Marketing Manager
Vor 4 Tagen
We seek only the best candidates who are passionate brand ambassadors and determined to contribute to our team's performance. We are always on the look-out for dedicated, fashion forward and like-minded individualsCountry Road Group (CRG) is embarking on transformation to position itself for growth, leveraging our scale, capabilities and culture as a House of Brands. We are investing in new and existing capabilities and have a number of exciting opportunities available.The Marketing Manager is responsible for leading, developing, and overseeing the execution of POLITIX marketing activities in line with the CRG strategy. This role focuses on crafting and implementing comprehensive marketing strategies that enhance brand awareness and drive customer engagement across various channels, including retail, online, and concession. The Marketing Manager will collaborate with internal teams and external partners to ensure effective execution of campaigns, optimise marketing spend, and conduct analysis to measure the impact of marketing initiatives.Key AccountabilitiesDevelop the brand marketing strategy in line with the CRG strategy – including PR, advertising, branding, email, digital, and social.Develop marketing activity plans and budgets to deliver the brand strategy and oversee the implementation in Australasia across retail, online, and concession.Align and manage marketing spend against brand/marketing objectives and budgets.Implementation of the approved TR marketing plans.Manage the creative briefing process and response.Manage brand-specific creative agency relationships including regular reviews and contract/fee negotiation (including retainer) ensuring contractual obligations are met in a timely manner (e.g., payment terms).Manage the production process relating to digital, print, PR, and VM ensuring all imagery and final artwork specifications are addressed.Provide line management to the team, overseeing performance, development, and resource allocation to achieve departmental goals.Key CapabilitiesTertiary qualifications – Marketing.Extensive experience in a similar role and within a retail environment.Excellent communication skills, both written and verbal.Strong attention to detail.Strong organisational skills with the ability to handle multiple projects simultaneously and meet deadlines.Ability to build and maintain effective relationships with internal teams and external partners.Strong leadership and management skills with a focus on developing team members' capabilities and succession planning for future growth.Why work for CRG?For almost 50 years now, POLITIX has helped men make their mark. Getting to know the person behind the suit, the blazer, the shirt – and dressing them in garments that pair skilful design with time-honoured craftsmanship.The end result? A wardrobe that offers the ultimate fit – and elevates his personal style too.Today, we continue to set a higher standard for expert tailoring, sustainable garment-making and customer service. And we see every occasion – no matter the dress code – as another opportunity to explore and express your unique style so you can leave a lasting impression on everyone you cross paths with.Here are some of the great things we offer:Generous employee discounts across our House of Brands.Seasonal clothing allowance.An additional day of leave for your birthday.An industry-leading Parental Leave Program.Flexible working arrangements to support work/life balance.Annual learning calendar to support the ongoing development of our team.Support community partnerships across our Corporate Social Responsibility Program.We are committed to operating ethically, sustainably, and responsibly.Country Road Group is an equal opportunity employer committed to providing a working environment that embraces and values diversity and inclusion. If you have any support or access requirements, we encourage you to advise us at time of application to assist you through the recruitment process.Country Road Group prefers to manage all sourcing directly, please submit your applications to this role if you are interested. Please note introductions via agency will not be accepted.Closing date: 25 Dec 2024 for applications.
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