Head Of Marketing
Vor 2 Tagen
Add expected salary to your profile for insights.About the OrganisationThis organisation is a long-standing Brisbane based SME that creates and supplies a unique, meaningful range of children's stationery and clinical apparel via eCommerce and a range of retail distributors.
With a passion for creativity and innovation, their products are of exceptional quality and have a strong existing footprint in their respective markets.
This is a role where you will learn every facet of the business, and where your ideas and strategies will have a true impact on business growth.About the RoleWe're looking for a talented product marketer with a background in B2B retail distribution and ecommerce to join the team as Head of Marketing.
This role will be responsible for developing and executing comprehensive marketing strategies that increase brand awareness, drive customer acquisition, and maximize revenue growth across a varied product portfolio under two separate brands.Key Areas of ResponsibilityCreate brand and marketing strategies that align with overall business objectives and growth plans across the two brands;Segment the target markets and execute tactical, multi-channel campaigns and always on activities that target these segments;Work directly with retailers and distributors to understand customer needs and educate them on product specifics;Work closely with product development, sales, and customer service teams to understand challenges and create solutions;Oversee and manage the performance of eCommerce, digital, print, and social media campaigns, ensuring brand consistency and positive ROI;Manage marketing budgets and allocate resources effectively; andLead and mentor the team, fostering a collaborative and positive team environment.Minimum RequirementsBachelor's degree in marketing, business, or related field;Extensive experience in generalist marketing, gained in consumer goods, retail, apparel or similar;Previous experience in driving marketing activities and sales across B2B retail distribution networks and eCommerce;Ability to collaborate across the business to understand challenges, innovate, identify opportunities and work together to create solutions;Strong operational background in generalist marketing across brand, digital, ecommerce, partnerships, social media, trade shows etc; andPrevious experience in managing marketing teams, with a positive, collaborative and supportive approach to leadership and development.Why Join This Business?Competitive salary and performance-based incentives;Opportunity to bring your ideas and shape the future of two growing brands;Collaborative, innovative, and supportive work environment;Fun, down to earth and incredibly rewarding team culture;Flexible, remote working, autonomy; andReport to and work directly with the business owners.For more information, please call Cassandra Barker, Partner of Marketing, at u&u Recruitment Partners on or email u&u Recruitment Partners, we value diversity, equity and inclusion.
We welcome applications from Aboriginal and Torres Strait Islander people, people with diverse cultural and linguistic backgrounds and people with disability.Should you require reasonable adjustments throughout the recruitment process, we encourage you to make a request via or phone the above-mentioned u&u consultant to discuss.
In response to these requests, we will collaborate closely with you to implement the appropriate adjustments.Additionally, for a barrier-free and inclusive online experience, you can access u&u's opportunities using accessibility software Recite Me at apply, please submit your cover letter and resume in Word format only.#scr-cassandra-barker#J-18808-Ljbffr
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