Account Based Marketing Manager
Vor 6 Tagen
Account Based Marketing Manager - Procure (12 month contract)20/12/2024
What's the job about?
At Ansarada, we're pioneering innovation in tender management and large-scale procurement, specializing in infrastructure projects typically valued at $50M+. Our state-of-the-art solutions enable organizations of all sizes to navigate the complexities of procurement with ease and efficiency.
As an Account-Based Marketing Manager- Procure, you will play a vital role in driving demand for our Procure product. You'll design, implement, and execute strategic marketing programs and events to generate qualified leads and accelerate pipeline progression. Your responsibilities will include shaping the annual event strategy, creating and executing demand-generation campaigns, and overseeing global account-based marketing initiatives.
You're a skilled marketer with a hands-on approach. Detail-oriented and committed to delivering exceptional experiences, you're a collaborative team player excited to join a dynamic and ambitious marketing team. With a proven ability to juggle multiple tasks, meet deadlines, and communicate effectively across teams, you're ready to bring extraordinary customer marketing and experiences to life at Ansarada.
Some of the key activities for this role are: Develop and implement multi-channel marketing plans to promote the organization and its products or services.Plan, create, and execute personalized, industry-focused marketing campaigns and events across key named accounts.Assist in the production of print, online, or other forms of advertisement, and assist with special events or promotions.Track and report on all levels of pipeline metrics, including qualified sales opportunities, pipeline, and bookings contributions.Communicate and advocate for all marketing initiatives, new collateral, website tools, customer success stories, and upcoming events to the regional sales team.Collaborate with teams to drive pipeline progression of prospects from MQLs and SQLs, through to closed won revenue.Run, manage, and attend marketing events e.g., Drinks Receptions, Dinners, sports and spa days.Represent Ansarada at sales meetings to build better relationships with customers and provide personalized follow-up.Experience that will help you achieve success in this role: Ability to leverage the unique characteristics of SaaS offerings.Experience targeting corporate accounts and understanding the nuances.Excellent communication and interpersonal skills - highly organized and able to manage multiple projects simultaneously.Confident in defining target personas, building messages and aligning stakeholders to execute a multi-touch marketing plan to drive pipeline progression of suspects and MQLs, SQLs, and closed won revenue.Thrive in a high-energy creative and metric-driven marketing team environment and be flexible and versatile to help fellow Marketing team members.Super curious, super creative, and customer-obsessed marketer.Able to develop and deliver cohesive event strategies, including messaging, audience, and execution.Able to work global hours and open to interstate/international travel.Previously worked with a Marketing Automation system e.g. Marketo, MailChimp, Hubspot, Sales Navigator, and Salesforce.What's in it for you? We are a Great Place to Work certified company (for 14 years in a row) which means we have an awesome work culture and are committed to providing the best possible experience for our employees.Join our Certified Maxwell Leadership Program, an allocated budget to buy books and time to read + many more opportunities to learn and grow.State-of-the-art offices with barista coffee machine, gym, beer on tap, unlimited snacks, pool table, and swingsSubsidized health insurance and generous paid leave entitlements, including parental, birthday, community, and anniversary leave.Flexible work environment (hybrid model), open-door policy, and a casual environment.Many other great compensation and employee benefits.At Ansarada, we're committed to our purpose of being a greater force for good and a force for growth. Belonging means respecting, celebrating, understanding, and valuing each person's unique strengths, experience, background, and perspectives in the workplace. We strive to be a great place to work for all people, where individuals can be their true selves, enabling them to reach their full potential. We welcome any questions or specific requirements you may have regarding this opportunity. Please don't hesitate to reach out to our talent acquisition team at ****** and let us know if we can accommodate any specific needs that you may have as we are committed to supporting you throughout your application process.
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