Seo Link Acquisition Executive Melbourne, Australia

vor 1 Monat

Melbourne, Österreich Tbwa ChiatDay Inc Vollzeit

Ready to elevate our brand's online presence? Join Easygo as an SEO Link Acquisition Executive and be the driving force behind our digital successWhat's in it for you? A pioneer hire within Easygo allowing you to be a part of the growing SEO team. The SEO Link Acquisition Executive will be responsible for managing and optimising our link acquisition strategies by working closely with vendors and ensuring the quality and effectiveness of our link acquisition efforts. This role will play a crucial part in growing our brand equity in the eyes of search engines, enhancing our online authority, and driving us towards our traffic acquisition targets.Your role with us: A prime opportunity where this individual will be responsible for liaising with link vendors, negotiating costs and value for link acquisition outcomes, managing budgets for link acquisition campaigns and vendor services while analysing the quality and effectiveness of acquired links & content.Who are we?At Easygo we proudly stand as a prominent service provider to a powerhouse of brands within the iGaming industry, including Stake.com, Kick.com, and Twist Gaming.What you will do:Liaise with link vendors, negotiating costs and value for link acquisition outcomesManage budgets for link acquisition campaigns and vendor servicesConduct qualitative and quantitative analysis of link vendor services and link performanceCoordinate content and campaigns for external media exposureOnboard and manage relationships with new link acquisition vendorsAnalyse the quality and effectiveness of acquired links & contentProvide regular reports on link acquisition efforts and their impact on SEO performanceEscalate complex issues or strategic decisions to senior SEO team membersStay up-to-date with the latest trends and best practices in link acquisition and SEOCollaborate with the content, PR & Acquisition teams to ensure alignment between link acquisition and broader marketing strategiesWhat you will bring:2-5 years of experience in SEOProven track record in managing vendor relationshipsStrong analytical skills with experience in data-driven decision-makingExcellent communication and negotiation skillsExperience in link acquisition strategies and techniquesFamiliarity with SEO tools such as Ahrefs, SEMRushUnderstanding of content marketing and its relationship to link acquisitionExperience in budget management and cost-benefit analysisBonus points if you also have:Creative thinking for link acquisition strategiesAdaptability to changing SEO landscapes and algorithmsStrong quality standards in SEO practicesBackground in Media, PR or Communications is highly desirable.Some of the perks of working for us:EAP access for you and your familyAccess to over 9,000 courses across our Learning and Development PlatformTwo full-time baristas who will make your daily coffee, tea, fresh juices, and smoothies for FREEFREE daily catered breakfastMassage Wednesdays - we get professionals to do thisTeam lunches and happy hour in the office from 4pm on FridaysFun office environment with pool tables, table tennis and all your favourite gaming consoles'Help Yourself' Cold Drinks Fridges and massive Snack Walls on every working level"We are a 2024 Circle Back Initiative Employer – we commit to respond to every applicant"We believe that the unique contributions of everyone at Easygo are the driver of our success. To make sure that our products and culture continue to incorporate everyone's perspectives and experience we never discriminate on the basis of race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status. We are passionate about providing a workplace that encourages great participation and an equal playing field, where merit and accomplishment are the only criteria for success.Apply for this job* indicates a required fieldFirst Name *Last Name *Email *Phone *Resume/CV *Accepted file types: pdf, doc, docx, txt, rtfAre you currently based in Australia? *Could you kindly let us know what your current visa status/work rights are? This will help us better understand your eligibility for this role *
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