Pedestrian Group | Digital Producer | Sydney
vor 2 Wochen
DIGITAL PRODUCER - LEAD, POSITION DESCRIPTION Role - Digital Producer - Lead
Reports to - Managing Director (Creative)
Terms - Part time (30.4 hours / week) - (permanent contract)
Salary - Remuneration will be pro-rated accordingly, with an annual salary of $60,000
Location - Redfern
About fbi.radio fbi.radio is an independent youth broadcaster.
We target a demographic of 18-24 year olds and reach an audience of over 500,000 each month, broadcasting on 94.5 FM, DAB+ and online at fbi.radio.
We believe in the transformative power of music, arts and culture to inspire young people, foster community and bring positive change to Sydney and the world.
Overview of the role: As the Digital Producer - Lead, you will play a key role in shaping fbi.radio's digital growth and presence, ensuring it resonates with the station's audience and mission.
You will oversee the creation of content that highlights and celebrates local and emerging music, arts, and culture across various digital platforms.
You will lead a team that includes the Digital Coordinator and select content volunteers, focusing on developing engaging digital content, expanding audiences, and connecting with the diverse communities fbi.radio serves.
Additionally, you will spearhead the development of fbi.radio's overarching digital strategy, aligning it with the brand strategy established by staff and the Management Committee.
Responsibilities: Develop and implement a digital content strategy that aligns with fbi.radio's goals, enhancing audience engagement and expanding reach.
Collaborate with Managing Directors, Programming, and Partnerships teams to develop innovative, multi-platform content that attracts new audiences and drives partnership revenue.
Oversee the creation, editing and publishing of content for all fbi.radio digital channels (including Instagram, Tik Tok, Youtube) including innovative ways to repurpose on-air content for online.
Develop, edit and publish website content that supports fbi.radio's goals and objectives.
Develop social media strategies to engage with audiences, and increase interaction.
Plan digital campaigns around major events or special programming (e.g., SMAC Awards, interviews, fundraisers).
Collaborate with the Managing Director (Creative) to track and monitor audience engagement across platforms and tailor content based on trends.
Manage and curate content for weekly e-newsletter and investigate ways to grow owned audience.
Recruit, brief and oversee volunteer and paid writers, digital content producers, photographers, editors, videographers and graphic designers.
Regularly assess the fbi.content strategy in collaboration with the Managing Director (Creative) to explore emerging technologies, identify monetisation opportunities, and ensure alignment with the fbi.radio audience.
Fulfill ad-hoc in-house design requests for social media graphics, event posters, merch, etc.
Selection Criteria: 2+ years experience in digital editorial and design / digital marketing / social media.
Experience with image, video and audio editing software, such as Adobe Premiere, Adobe Photoshop.
Proven experience managing and maintaining website CMS.
Adept at using and monitoring social media to create community engagement.
Exceptional communication and organisational skills.
Able to work effectively in a team environment, providing leadership to an assistant and coordinating volunteer teams.
Reliable, diligent and able to work quickly and across multiple projects.
Problem solving and creative thinking to present new digital solutions.
A strong understanding of current trends in social media, radio, digital content and publishing.
A strong understanding of fbi.radio's voice and where the organisation sits within Sydney's media landscape.
Demonstrated passion for Sydney music, arts and culture.
Desirable: Experience with Adobe After Effects, Illustrator, Audition.
Experience with Figma.
Experience with Payload, Wordpress, or Kirby.
Web development / coding experience (HTML, CSS, Javascript).
Experience briefing design and creative contractors.
Additional Information: fbi.radio is an equal opportunity employer that is committed to a thriving and equitable workplace culture.
We strongly encourage applications from First Nations peoples, people with disability and people of all ethnicities, genders, orientations.
This position is a permanent part-time contract, four days a week.
The successful candidate must be available to work Tuesdays, with the remaining three days negotiable.
How to Apply: Please send your CV and a cover letter addressing the selection criteria (no more than 3 pages) to by 6pm, December 11.
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