Kraft Heinz Company | Integrated Communications Specialist
vor 1 Woche
Integrated Communications Specialist - Digital Apply locations Freshwater time type Full time posted on Posted 2 Days Ago job requisition id R-88481
Job Description This role is a driving force behind our digital marketing strategy and the central point to deliver on our ambitions in data and tech across marketing analytics, our customer data platform, web development, email and other digital initiatives.
The primary focus will be improving the performance of our owned channels including web and social by providing ongoing reporting across SEO, SEM, Social, Web, eDM, etc for our core brands – with a focus on Food In a Minute, New Zealand's largest recipe platform.
Key Responsibilities:
Oversee the implementation of the Food In a Minute strategy partnering with creative and brand leads.
Create performance reports for paid, web, social and eDM with actionable learnings.
Work with external agencies on paid and owned media strategy across SEO, SEM, Video, Social and other channels.
Collaborate with global digital experience team to build new web experiences.
Collaborate with internal creative team to develop new content for web, social and email.
Implement social campaigns including trafficking for approvals and into social platforms.
Perform assigned tasks in accordance with all Kraft Heinz Food Safety, Environmental, Health and Safety, and Ethical and Human Resources policies, programs and goals.
Uphold the Kraft Heinz values and to work in a way that contributes to the company's vision.
About you:
Tertiary qualification in relevant field (e.g., Business, Marketing, Communications).
A minimum of 3 years of experience working in digital marketing (agency experience highly regarded).
Ability to understand large data sets and simplify into learnings.
Hands-on experience implementing web and social campaigns.
Exceptional project management skills.
Tech-savvy experience in developing trends and emerging technologies and their potential application.
Knowledge and experience in website redevelopments and reskins, mobilization, microsites and website platforms.
About us:
Hybrid Working – Flexibility around when and where you work.
Pay for Performance – industry leading variable compensation offerings tied to company and individual performance on top of a competitive base salary package.
Parental Leave – paid time off for both primary AND secondary caregivers.
Leave Options – Purchased leave, volunteer leave and LiveWell leave programs to give you even more flexibility to plan your life and spend time on causes that matter.
Great Place to Work certification in Australia.
In House Training Programs.
Corporate Discount Programs & Novated Leasing – Utilize a range of discount programs (gym membership, health insurance, banking).
Location(s) Freshwater
Kraft Heinz is an Equal Opportunity Employer – Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes.
ABOUT US Kraft Heinz is a global food company with a delicious heritage.
With iconic and emerging food and beverage brands around the world, we deliver the best taste, fun and quality to every meal table we touch.
We're on a mission to disrupt not only our own business, but the global food industry.
A consumer obsession and unexpected partnerships fuel our progress as we drive innovation across every part of our company.
Around the world, our people are connected by a culture of ownership, agility and endless curiosity.
We also believe in being good humans, who are working to improve our company, communities, and planet.
We're proud of where we've been – and even more thrilled about where we're headed – as we nourish the world and lead the future of food.
WHY US We grow our people to grow our business.
We champion great people who bring ambition, curiosity, and high performance to the table as the guardians of our beloved and nostalgic brands.
Good isn't good enough.
We choose greatness every day by challenging the ordinary and making bold decisions.
All while celebrating our wins - and our failures – as we work together to lead the future of food.
Challenging the status quo takes talent.
We invest in your purpose and potential by developing skills and nurturing strengths that leave a legacy on our business and a lasting impact on your career.
Because great people make great companies, and we're growing something great here at Kraft Heinz.
INCLUSION MATTERS TO US Everyone is welcome at our table.
In fact, we thrive on learning and growing from our diverse backgrounds and perspectives.
Doesn't matter who you are, where you're from, or who makes your heart sing.
We want you to show up as your authentic self, excited to work with amazing colleagues to solve complex challenges and innovate in an ever-changing industry.
We're committed to:
Hiring and growing talent from diverse backgrounds and perspectives.
Growing our Business Resource Groups — vibrant, celebrated communities that enhance our business through thought leadership employee engagement and professional development opportunities.
Providing our managers and leaders high quality learning experiences to explore how to foster inclusion and belonging.
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