Head Of Digital Marketing Transformation

vor 9 Stunden

Sydney, Österreich UNSW Employees, Location, Alumni Vollzeit

Head of Digital Marketing TransformationJob no: 528776
Work type: Full Time
Location: Sydney, NSW
Categories: Marketing / Communications, Management
Employment Type: Full-Time (35-hour week)Location: Kensington NSW (Hybrid Flexible Working)Why your role matters The Head of FS Digital Marketing Transformation will drive strategic initiatives to enhance the Future Student digital experience, positioning UNSW as the preferred choice for future students both locally and internationally.
This role plays a key part in achieving enrolment targets across all cohorts and faculties while advancing UNSW's commercial and societal impact objectives.
Working closely with the Associate Director of Strategy and Performance and the Director of Digital Experience, this position oversees the optimisation of UNSW's marketing technology stack.
By leveraging investments in Adobe and Sales CRM platforms, the role focuses on fostering deeper personalised engagement through advanced marketing, content, data, digital experience, and student recruitment capabilities.
Collaboration with stakeholders across Marketing, Digital Experience, and IT is central to this position, ensuring the successful execution of current programs, such as the Lead Management Program, and driving future strategic projects aligned with the Student Experience Roadmap.
These efforts will support the development of UNSW's Digital Experience Strategy and Roadmap, set for 2025.
The Head of FS Digital Marketing Transformation reports to the Associate Director of Strategy and Performance, works closely with the Director of Digital Experience, and manages one direct report.
Specific accountabilities for this role include: Provide strategic leadership and advice and lead the delivery of large, technical programs of work like the Lead Management Program.Support the Director of Digital Experience in the development of the UNSW Digital Experience Strategy, defining roadmaps that support the delivery of key technology and data workstreams, and enable the team via robust training schemes and refining processes and ways of working to progress digital maturity.Lead the delivery of UNSW's digital experience transformation and leverage enterprise level investment through strategic initiatives of the Adobe Digital Marketing Technology platform and Sales CRM (MS Dynamics), ensuring alignment with parallel programs of work across the University.Conduct horizon scanning to identify trends, opportunities and threats and incorporate findings to enhance UNSW's digital presence in line with global best practice.About You: A relevant degree with extensive experience or an equivalent level of knowledge gained through any other combination of education, training and experience.Strong commercial acumen and understanding of digital sales and marketing performance levers, with the ability to align digital initiatives with business goals.Proven experience in leading large technical digital transformation projects from inception to completion, with expertise in driving organisational change, managing resistance and building relationships with technology vendors and service providers.Familiarity of agile methodologies to ensure flexibility and responsiveness in project executions.Excellent written and verbal communication skills to articulate digital strategies, benefits and decisions to stakeholders, with proven ability to influence senior management and stakeholders as appropriate to ensure successful outcomes.Ability to apply judgement, creativity and flexibility to generate new and innovative ideas and approaches and to solve complex problems.Extensive experience working in a large, complex fast-paced organisation where conversion of prospective student interest is critical.Sound leadership and strong people management skills, with demonstrated experience in managing direct and non-direct reports.Experience implementing or using a Customer Relationship Management (CRM) system, ideally Microsoft Dynamics or Salesforce.Extensive experience and understanding of digital marketing automation tools (Adobe technology stack), analytics (Adobe Analytics), business performance reporting and visualisation (Power BI) and other relevant tools.How to Apply: Submit your CV & a succinct one-page cover letter detailing your interest and suitability for the job (as per the skills & experience bullet points in the job description) before Sunday 12th January 2025 by 11:55pm. Please note: Sponsorship is not available for this role, valid Australian working rights are required on application. UNSW Benefits and Culture: People are at the core of everything we do.
We recognise it is the contributions of our staff who make UNSW one of the best universities in Australia and the world.
Our benefits include:
Flexible Working Options (work from home, flexible hours etc)Additional 3 days leave during December festive period.Up to 50% discount on UNSW coursesFlexible 17% Superannuation contributions, additional leave-loading payments and salary sacrificeDiscounts and entitlements (retail, education, fitness passport)Job queries contact: Chloe Gane, Talent Acquisition Consultant E: ****** (applications to the address cannot be accepted, please apply online)
UNSW is committed to equity diversity and inclusion.
Applications from women, people of culturally and linguistically diverse backgrounds, those living with disabilities, members of the LGBTIQ+ community; and people of Aboriginal and Torres Strait Islander descent, are encouraged.
UNSW provides workplace adjustments for people with disability, and access to flexible work options for eligible staff. Advertised: 16 Dec 2024 AUS Eastern Daylight Time
Applications close: 12 Jan 2025 AUS Eastern Daylight Time
#J-18808-Ljbffr

  • Head Of Digital Marketing Transformation

    vor 9 Stunden

    Sydney, Österreich UNSW Employees, Location, Alumni Vollzeit

    Head of Digital Marketing TransformationJob no: 528776Work type: Full TimeLocation: Sydney, NSWCategories: Marketing / Communications, ManagementEmployment Type: Full-Time (35-hour week)Location: Kensington NSW (Hybrid Flexible Working)Why your role matters The Head of FS Digital Marketing Transformation will drive strategic initiatives to enhance the Future...

  • University Of New South Wales | Head Of Digital Marketing Transformation

    vor 9 Stunden

    Sydney, Österreich UNSW Employees, Location, Alumni Vollzeit

    Head of Digital Marketing TransformationJob no:528776Work type:Full TimeLocation:Sydney, NSWCategories:Marketing / Communications, ManagementEmployment Type: Full-Time (35-hour week)Location: Kensington NSW (Hybrid Flexible Working)Why your role mattersThe Head of FS Digital Marketing Transformation will drive strategic initiatives to enhance the Future...

  • Buscojobs | University Of New South Wales | Head Of Digital Marketing Transformation

    Vor 3 Tagen

    Sydney, Österreich UNSW Employees, Location, Alumni Vollzeit

    Head of Digital Marketing TransformationJob no :528776Work type :Full TimeLocation :Sydney, NSWEmployment Type :Full-Time (35-hour week)Location :Kensington NSW (Hybrid Flexible Working)Why your role mattersThe Head of FS Digital Marketing Transformation will drive strategic initiatives to enhance the Future Student digital experience, positioning UNSW as...

  • Head Of Business Transformation

    vor 4 Wochen

    Sydney, Österreich The Weir Group Vollzeit

    Head of Business Transformation - APACWeir MineralsArtarmon, SydneyOnsite The Head of Business Transformation supports the APAC business transformation by shaping a clear transformation vision and strategy, in collaboration with the APAC Senior Leadership Team (SLT).This involves framing and monitoring strategic transformation initiatives through...

  • Head Of Business Transformation

    vor 4 Wochen

    Sydney, Österreich The Weir Group Vollzeit

    Head of Business Transformation - APACWeir MineralsArtarmon, SydneyOnsiteThe Head of Business Transformation supports the APAC business transformation by shaping a clear transformation vision and strategy, in collaboration with the APAC Senior Leadership Team (SLT). This involves framing and monitoring strategic transformation initiatives through...

  • Head Of Marketing

    vor 2 Monaten

    Sydney, Österreich Tideri Jobbörse Vollzeit

    Add expected salary to your profile for insights Urban Property Group is a progressive, iCIRT rated property company in Sydney.For over 40 years, we've designed, developed and built quality homes, offices, retail and more for our diverse communities.Nearly four decades on, we have grown into a multi-disciplinary organisation with development, design and...

  • Head Of Performance Media

    vor 1 Monat

    Sydney, Österreich S2M Digital Recruitment Vollzeit

    Digital & Search Marketing (Marketing & Communications)Full timeJoin a cutting-edge creative agency as a digital leader and propel your career in a role designed for innovation and growth.Location: Hybrid (CBD Sydney Office)Why This Opportunity Stands Out Career Advancement: Access to tailored support to help you achieve your professional goals.Flexible Work...

  • Head Of Business Transformation

    vor 4 Wochen

    Sydney, Österreich The Weir Group Vollzeit

    Head of Business Transformation - APAC Weir Minerals Artarmon, Sydney Onsite The Head of Business Transformation supports the APAC business transformation by shaping a clear transformation vision and strategy, in collaboration with the APAC Senior Leadership Team (SLT).This involves framing and monitoring strategic transformation initiatives through...

  • Head Of Marketing

    vor 1 Monat

    Sydney, Österreich At Vollzeit

    Add expected salary to your profile for insightsUrban Property Group is a progressive, iCIRT rated property company in Sydney. For over 40 years, we've designed, developed and built quality homes, offices, retail and more for our diverse communities.Nearly four decades on, we have grown into a multi-disciplinary organisation with development, design and...

  • Head Of Business Transformation

    vor 4 Wochen

    Sydney, Österreich This Is An It Support Group Vollzeit

    The Head of Business Transformation supports the APAC business transformation by shaping a clear transformation vision and strategy, in collaboration with the APAC Senior Leadership Team (SLT).This involves framing and monitoring strategic transformation initiatives through comprehensive program management and change management.Key...

  • Head Of Digital

    vor 4 Wochen

    Sydney, Österreich Blackbook Executive Vollzeit

    Own the Digital Strategy for a market leading, high growth Beauty Brand.We are working with a leading beauty company to find an exceptional candidate for their Head of Digitalrole.This position offers the chance to lead and shape the digital strategy for a prominent cosmetics brand, ensuring top-tier consumer experiences across global markets, with a focus...

  • Head Of Ecommerce

    vor 3 Monaten

    Sydney, Österreich Umenco Talent Pty Ltd Vollzeit

    This noted womenswear brand is a leader in the Australian fashion landscape.Its pieces are luxurious and fashion-forward, and its collections balance contemporary design intelligence with timeless construction.Role OverviewUMENCO is recruiting a Head of eCommerce & Digital for a leading Australian brand whose tailored pieces are luxurious and detailed.The...

  • Head Of Digital

    vor 4 Wochen

    Sydney, Österreich Blackbook Executive Vollzeit

    Digital & Search Marketing (Marketing & Communications)We are working with a leading beauty company to find an exceptional candidate for their Head of Digital role. This position offers the chance to lead and shape the digital strategy for a prominent cosmetics brand, ensuring top-tier consumer experiences across global markets, with a focus on ANZ. The role...

  • Director, Digital Transformation Services

    vor 3 Monaten

    Sydney, Österreich Reacon Group Vollzeit

    Director, Digital Transformation Services July 11, 2023 Sydney Full Time What are Digital Transformation Services?Organisations are constantly grappling with disparate data, finding ways to improve data collection, gain valuable insights and then personalise communications with current and potential customers. All this must be done at scale, with a...

  • Director, Digital Transformation Services

    vor 3 Monaten

    Sydney, Österreich Reacon Group Vollzeit

    Director, Digital Transformation Services July 11, 2023 Sydney Full Time What are Digital Transformation Services? Organisations are constantly grappling with disparate data, finding ways to improve data collection, gain valuable insights and then personalise communications with current and potential customers.All this must be done at scale, with a...

  • Head Of Digital

    vor 2 Monaten

    Sydney, Österreich JIVARO Recruitment Vollzeit

    Joining one of the fastest growing brands in Australia, to drive trade and Digital development across both local and international markets.An incredible opportunity to join one of the fastest growing businesses in Australia, as their new Head of Digital, to drive digital growth & trading activity, both locally and internationally, working within a stellar...

  • At | Head Of Marketing

    vor 1 Monat

    Sydney, Österreich Tideri Jobbörse Vollzeit

    Add expected salary to your profile for insights Urban Property Group is a progressive, iCIRT rated property company in Sydney.For over 40 years, we've designed, developed and built quality homes, offices, retail and more for our diverse communities.Nearly four decades on, we have grown into a multi-disciplinary organisation with development, design and...

  • Head Of Marketing

    vor 1 Monat

    Sydney, Österreich Exhibit Central Vollzeit

    Add expected salary to your profile for insightsExhibit Central is a leading provider of innovative display solutions, specializing in lightboxes, classic frames, and expandable displays.Our products help brands make a statement at expos, events, and conferences, ensuring they stand out in a crowded marketplace.We cater to a diverse range of clients, from...

  • Head Of Brand Marketing

    vor 9 Stunden

    Sydney, Österreich University Of New South Wales Vollzeit

    Head of Brand Marketing (Societal Impact)Apply now Job no: 528674Work type: Full TimeLocation: Sydney, NSWCategories: Marketing / Communications, ManagementEmployment Type: Full-Time (35 hour week)Duration: Continuing RoleLocation: Kensington NSW (Hybrid Flexible Working)About UNSW and the Division of Societal Impact, Equity and Engagement (DSIEE)The UNSW...

  • Head Of Brand

    vor 2 Monaten

    Sydney, Österreich Tideri Jobbörse Vollzeit

    Brand Management (Marketing & Communications) Full time The OrganisationAfford, a distinguished Australian not-for-profit organisation, boasts a 70-year legacy of providing exceptional disability services.Operating across New South Wales, Queensland, South Australia, and Victoria, Afford stands out as a leader in disability accommodation, housing, community...