Video Content Lead

Company Description At JB Hi-Fi, we’re more than just one of Australia’s largest and most trusted retailers – our team is passionate, knowledgeable, and down-to‑earth; we work hard and love what we do. We help people with better ways to live, learn, work, and play, offering the latest in technology, consumer electronics, home entertainment, and appliances at great prices. We offer unbeatable value, world‑class brands and exceptional customer service across our 300+ store network, online, and in our commercial division, JB Hi‑Fi Business. JB Hi‑Fi is the perfect place to power your career, and we’re excited to hear from you. Why join JB Hi‑Fi Fast paced and exciting environment where diversity is celebrated, and creativity and ideas are valued. Competitive remuneration to recognise our team for their effort, which depending on the role, may include generous sales commission and other fantastic incentives to celebrate success. Access to exciting career opportunities and comprehensive training and development programs as part of the broader JB Hi‑Fi Group (which includes JB Hi‑Fi Australia, JB Hi‑Fi New Zealand, The Good Guys and E&S Trading). Fantastic discounts across the JB Hi‑Fi Group, including access to VIP supplier pricing and promotions. We offer 12 weeks paid parental leave for eligible primary carers (and a gift for new parents) and we embrace flexibility and offer hybrid working models for eligible roles. Our Employee Assistance Program (EAP) provides counselling and a wide array of other wellbeing resources for our team members and their families. Our Helping Hands workplace giving program has raised millions for our charity partners to support positive impact in the community. Demonstrating our commitment to sustainability, we are on track to reach our goal of net zero carbon emissions by 2030 and continue to improve the way we reduce, reuse, and recycle. Job Description This role is responsible for driving JB Hi‑Fi’s video content programme and leading the Video Content Creator. Collaborating with internal and external stakeholders to plan and produce innovative and effective content for use across web, social media channels and paid performance media. The scope of the role primarily focusses on planning the video content marketing programme while also focussing on research, scripting and video editing. Key Responsibilities Content and Planning Produce a comprehensive video content plan that aligns with the company's goals, increases brand awareness and drives engagement. Collaborate with cross‑functional teams to understand project requirements and objectives. Ensure projects align with the brand objectives and are completed on time and within scope. Build strong working relationships with Marketing, Buying, Store Ops, Training and external teams. Project Management Manage the timings and operations of the video content program to align with our go-to‑to‑market content calendar and broader marketing plan. Manage multiple projects simultaneously, across multiple channels and (at times) to tight deadlines. Communicate progress with the relevant stakeholders. Ensure projects align with the brand objectives and are completed on time and within scope. Research and Script Writing Research and write clear and engaging customer‑facing scripts on current consumer electronic products, categories and latest trends in an easy‑to‑understand, educational well‑structured message that aligns with JB’s authentic tone. Ensure content copy has been thoroughly researched and is best in class to deliver informative and interesting and helpful content for our customers. Adapt scripts as required for different video formats, including promotional videos, social media and more. Video Content Creation End‑to‑end development & production of video content including creative concepting, planning, script writing, shooting, editing, lighting, sound & post‑production. Shoot and edit raw footage to create engaging content that incorporates relevant graphics, effects, and animations and sound. Maintain consistency in style, tone, and branding across all video projects. Work with the internal teams to publish content across socials and website. Direct presenters on set and ideally be able to present pieces to camera. Understanding of platform‑specific best practices for engagement, trends, and audience retention. Qualifications Proven project management, organizational and time management skills, with the ability to manage multiple projects and prioritize tasks effectively. Demonstrated product research, script and copy writing experience. Strong proficiency in storytelling, exceptional video production skills and end‑to‑end project management. Experience producing content specifically tailored for social media platforms like Instagram Reels, TikTok, YouTube, and Facebook. Technology and product knowledge is essential. 3+ years proven experience in digital content production – with end‑to‑end video production e.g. creative conceptualising, planning, shooting, editing, lighting, sound & post‑production. Experience with Sony vlog cameras as well as mobile phone filming. Audio production and mixing skills. Experience with basic 2D animated visual effects. Experience working in a fast‑paced, results‑driven environment. Retail and customer facing experience is preferred. Proficiency with Adobe Creative Cloud Suite is preferred. Pop culture and trend knowledge a bonus. Additional Information If you are interested in this exciting opportunity with us, please click apply and upload your CV. All applications are strictly confidential. JB Hi‑Fi Group is an equal opportunity employer committed to providing a work environment that promotes diversity and inclusion. If this opportunity excites you (even if you feel that you don’t meet 100% of the criteria) – please don’t hesitate to apply Seniority level Not Applicable Employment type Full-time Job function Marketing Industries Retail Location Melbourne, Victoria, Australia #J-18808-Ljbffr