Head Of Apj Startup Marketing, Global Startup Marketing, Aws

Head of APJ Startup Marketing, Global Startup Marketing, AWS Join to apply for the Head of APJ Startup Marketing, Global Startup Marketing, AWS role at Amazon Web Services (AWS) Description Trusted by more startups around the world, AWS makes the power of cloud computing accessible for all by giving founders everywhere access to the same technology that powers the world's largest companies. With solid experience gained from supporting hundreds of thousands of startups that have come before, we help founders prove that their world‑changing ideas are possible, at any stage of growth or level of funding. AWS is seeking a talented, self‑directed Head of Startup Marketing to join the APAC Marketing team. In this role, you will be responsible for defining the APJ marketing strategy and helping AWS drive success among startups across APJC. The role will lead a team in creating and executing demand generation programs and campaigns, working closely with our corporate teams including the integrated marketing team, sales, solution architect and business development teams to drive engagement with startups across GEO. Ideally, you are someone that has experience working with startup companies, VC firms and incubators. You have an innate understanding for entrepreneurs, company founders and technical decision makers at early‑stage companies. You are knowledgeable about current state‑of‑the‑art cloud and AI technologies and understand how technical decisions impact the success of fledgling companies. You also have a track record of leading teams and building successful, metrics‑driven, scalable, customer‑centric marketing programs. With the rapid pace of innovation at AWS, a successful candidate must be flexible and agile enough to meet the rapid pace of service launches and product updates. The candidate must be organized and programmatic in their approach, understand our services and products and manage the programs and campaigns launch schedule. Key job responsibilities Build an APJ engagement strategy for startups that is aligned with the goals of the AWS's sales and business development teams. Create and successfully drive awareness, adoption, and usage of AWS through innovative, scalable and leverage platform programs. Lead and develop a team of high‑performance marketers. Work with the regional teams to execute on the APJ startup marketing programs and campaigns to drive business growth and achieve revenue targets across APJ. Collaborate closely with cross‑functional and regional teams to design and implement programs and campaigns that positively impact business growth and enhance AWS reputation. Collaborate with AWS business development, sales and customer support teams to ensure that startup customers have an exemplary experience on AWS. Basic Qualifications 10+ years of professional non‑internship marketing experience Experience managing teams Experience using data and metrics to drive improvements Experience driving direction and alignment with cross‑functional teams Preferred Qualifications Experience communicating results to senior leadership Experience directly managing teams Acknowledgement Of Country In the spirit of reconciliation Amazon acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today. IDE Statement Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status. Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country / region you're applying in isn't listed, please contact your Recruiting Partner. Company Amazon Web Services Australia Pty Ltd #J-18808-Ljbffr