Senior Digital Producer

Senior Digital Producer Join to apply for the Senior Digital Producer role at HCF Australia We're looking for a Senior Digital Producer to lead the day-to-day content updates and user experience delivery across HCF's digital platforms, including our main website, app, and 250+ microsites. In this key, you'll work across departments and with external partners to bring seamless, data-driven digital experiences to life—improving engagement, acquisition, and retention of our members. You’ll be a strategic thinker, a hands‑on producer, and a champion for the customer, bringing together creativity, technical knowledge, and cross‑functional collaboration. This is an 18‑month max term contract What You’ll Do Manage ongoing content updates for the HCF website, app, and microsites using Adobe Experience Manager (AEM), Adobe Target, Jira, and Confluence. Collaborate with brand, content, marketing teams, and agency partners to understand business goals and translate them into compelling digital experiences. Develop wireframes concepts that align with user needs and campaign objectives. Leverage customer insights, data analytics, and feedback to optimise user experience across all digital touchpoints. Provide recommendations to streamline internal processes and improve delivery efficiency for digital production tasks. Contribute to the planning and execution of campaigns, initiatives, and business‑as‑usual (BAU) activity. Facilitate workshops and stakeholder engagement sessions to support key digital projects. About You Minimum 5 years' experience in digital production, either in‑house or agency‑side. Strong hands‑on experience with Content Management Systems—preferably Adobe Experience Manager. Knowledge of Adobe suite tools (e.g. Adobe Target, Adobe Analytics) is advantageous. Solid understanding of responsive design, accessibility, and user experience principles. Comfortable working independently and collaboratively in fast‑paced environments. Excellent stakeholder management, communication, and project coordination skills. Detail‑oriented with strong problem‑solving skills and the flexibility to adapt quickly. Understanding of HTML/CSS, CRO, and SEO is desirable but not essential. Why Join Us? A supportive and inclusive culture Hybrid working arrangements Opportunities to make real impact on digital transformation projects Access to health and wellbeing benefits, development programs, and more About HCF At HCF, our purpose is to bring our human touch to healthcare. Since 1932, we've been putting our members and their health first. As Australia's largest not‑for‑profit health fund, we cover over 1.9 million members with health, life, travel, and pet insurance and our vision is to make healthcare understandable, affordable, high‑quality, and member‑centric. We embrace diversity as our strength and are committed to maintaining an inclusive and collaborative work environment. Our workplace welcomes and all employees, irrespective of age, ethnicity, cultural or spiritual background, gender identity, disability, education, or socio‑economic status. We believe in lifelong learning. HCF provides opportunities for personal and professional development—from workshops to mentorship programs—to encourage your growth and curiosity. Next Steps If you require any adjustments to assist you in making your application or during the recruitment or onboarding process, please reach out to Talent Acquisition at to discuss. We encourage applicants to submit their applications at their earliest convenience, as at HCF, we review applications as they are submitted and may have filled the role prior to the job closing date. #J-18808-Ljbffr