Digital Marketing

Join to apply for the Digital Marketing & Media Manager role at Are Media Pty Ltd Are Media is Australia’s leading omnichannel content company for women. Every day we influence, inform, inspire, and connect with 6 in 10 Australian women across magazine media, digital, video, social, e-commerce, customer review sites, podcasts, events and experiences. Our brands include The Australian Women’s Weekly, Better Homes & Gardens, Woman’s Day, marie claire, TV WEEK, New Idea, Now to Love, Australian Gourmet Traveller, BEAUTY/crew and ELLE. Through our Change AREgenda we drive meaningful and positive change for women. Are Media employs Australia’s best content creation talent and we are proud that our greatest strength is our people. Why Are Media? Join Australia’s leading content company for women and be part of an inspiring, creative and collaborative team. We offer excellent people programs including: A day of leave for your birthday 4 days of volunteering leave each year An inclusive parental leave program that supports all parents, families & carers FREE digital access to all our titles Our unique Are Media Learning Academy (Digital Academy, Lunch N Learns, Mentoring and much more) At Are Media, you'll be in the office four days a week, with one day to work from home. About the role This is an incredible opportunity to join Are Media’s passionate Marketing team as a Digital Marketing & Media Manager. In this role, you’ll lead integrated digital campaigns across some of Australia’s most loved lifestyle brands. Based in our lively Sydney office, you’ll be at the heart of digital innovation, creating multi-channel marketing strategies that connect millions of Australians with inspiring content and experiences. It’s a perfect mix of strategy and creativity, where you’ll work with the latest marketing technologies and collaborate closely with our creative, editorial, and commercial teams to deliver real, measurable results. Duties Lead the development and execution of integrated media strategies, including planning and buying across digital and traditional channels to maximise ROI. Partner with internal teams to grow and engage audiences, driving acquisition, retention, and brand KPIs through performance marketing and first‑party data initiatives. Monitor, analyse, and optimise campaign performance using analytics tools, A/B testing, and real‑time insights. Manage budgets efficiently, ensuring spend is optimised and performance is tracked against targets. Skills and experience 5+ years of digital marketing experience, preferably in media, publishing, or lifestyle brands Proven track record managing significant digital media budgets ($500K+ annually) Advanced proficiency in Google Ads, Facebook Business Manager, Google Analytics, and marketing automation platforms Strong analytical skills with experience in data visualization tools (Tableau, Power BI, or similar) Demonstrated expertise in campaign optimisation, A/B testing, and conversion rate optimisation Are Media is a proud member of Media Diversity Australia, a not‑for‑profit organisation working towards a media landscape that looks and sounds like Australia. We are committed to fostering diverse, respectful, collaborative & inclusive workplace. We know & value the success this brings for everyone and we welcome & encourage applications from diverse backgrounds. When you apply, please let us know of any reasonable adjustments you may need during the interview process. Please apply now and send your CV via the link. Seniority level Mid‑Senior level Employment type Full‑time Job function Marketing Industries Media and Telecommunications #J-18808-Ljbffr