Precinct Marketing

Precinct Marketing & Customer Experience Manager Join JLL at our premier mixed‑use Melbourne CBD asset. This role combines strategic marketing expertise with exceptional customer experience delivery to curate and elevate the precinct’s brand and community engagement. Role Overview As the custodian of place and experience, you will lead the execution of comprehensive marketing strategies and customer engagement initiatives that foster a vibrant community whilst maintaining premium‑grade standards across all touchpoints. Marketing & Communications Develop and execute precinct‑wide marketing and communications strategies across multiple channels including digital platforms, EDMs, websites, social media, and direct communications Lead copywriting and content creation to ensure consistent brand voice and messaging Manage marketing campaign delivery including events, competitions, and promotional activities Oversee all creative and advertising deliverables in partnership with agency partners Execute design work using InDesign, Photoshop, and other creative programs Ensure brand guidelines are consistently applied across all marketing materials Customer Experience & Engagement Curate and implement customer engagement strategies designed to connect with multiple levels within tenant organisations Lead the delivery of events and experiential activities throughout the year Manage customer portal platforms and coordinate concierge services Oversee provision of bespoke services and building amenities including wellness initiatives Handle tenant enquiries end‑to‑end to facilitate premium customer experiences Support customer retention strategies and relationship development Digital & Data Management Manage content across all digital platforms including websites, social media, community portals, lift screens, and directory boards Oversee database acquisition and management systems Conduct regular data analysis and performance reporting using Google Analytics and CRM systems Develop monthly marketing reports with insights and recommendations Stakeholder Management Collaborate effectively with building management teams, portfolio teams, and external partners Maintain relationships with suppliers and contractors Prepare reports and attend regular client and stakeholder meetings Ensure all deliverables align with client expectations and objectives Qualifications 3+ years’ experience in customer experience, marketing, communications, or events management Exceptional written and verbal communication skills with proven copywriting abilities Proficiency in Microsoft Office suite (Word, Excel, PowerPoint) Experience with online and offline communication channels Strong stakeholder management and relationship‑building skills Ability to manage high‑volume output with competing deadlines Keen eye for detail and commitment to premium standards Self‑motivated team player with a positive, can‑do attitude Benefits Great employee discounts off fitness, wellbeing & other renowned bands 18 weeks paid maternity leave Private Health Insurance Discounts Active Social Club Employee assistant programme Novated Lease for EV cars Paid time off for volunteer work Career opportunities with Australia’s #1 Commercial Real Estate firm Premium offices What you can expect from us You’ll join an entrepreneurial, inclusive culture. One where the best inspire the best. Where like‑minded people work naturally together to achieve great things. Join us to develop your strengths and enjoy a fulfilling career full of varied experiences. Keep those ambitions in sight and imagine where JLL can take you. JLL is a Equal Opportunity Employer and is committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation because of a disability for any part of the employment process – including the online application and/or overall selection process – you may email us at . This email is only to request an accommodation. Please direct any other general recruiting inquiries to our Contact Us page. #J-18808-Ljbffr