Senior Manager, Strategy Lead Oncology
vor 2 Monaten
Bei Bristol Myers Squibb lassen wir uns von einer einzigen Vision inspirieren - die Veränderung des Lebens von Patienten durch Wissenschaft. In den Bereichen Onkologie, Hämatologie, Immunologie und Herz-Kreislauf-Erkrankungen - und eine der vielfältigsten und vielversprechendsten Pipelines der Branche - trägt jeder unserer leidenschaftlichen Kollegen zu Innovationen bei, die bedeutende Veränderungen vorantreiben. Wir verleihen jeder Therapie, für die wir Pionierarbeit leisten, eine menschliche Note. Kommen Sie zu Bristol Myers Squibb und machen Sie einen Unterschied.
This is a high-profile role and requires strong leadership skills, where you combine business insights and matrix management to drive cross-functional results.
The **Strategy Lead/Senior Product Manager Oncology** defines, drives and executes the pan-tumor marketing strategy and activities and is responsible for overseeing brand-coherence across activities of the Brand Teams. The Strategy Lead closely works together with the marketers and the cross-functional team on strategy and execution.
In this position, you will report directly to the Business Unit Director Oncology & Hematology Austria.
You will have a team of 3 marketers, responsible for the indication areas Thoracic Oncology, Melanoma, Genitourinary and Upper Gastrointestinal.
This is a high-profile role within the Business Unit Oncology & Hematology and key to Bristol-Myers Squibb’s ambition to continue advancing Account Management.
**Main responsibilities**
- Develop and drive the Pan Tumor Marketing strategy, messages and tools in a cross-functional way. Ensure execution and implementation and monitor the progress by setting aligned KPIs and act accordingly.
- Empower the CBTs and support the development of impactful and persuasive indication specific marketing strategies and the execution towards the target stakeholders
- Drive and monitor the launch readiness plans, ensuring execution excellence and develop contingency plans
- Drive Cross-functional Matrix management to drive BMS Leadership, by working closely together with Medical, VAP, GRS, and other stakeholders.
- Identifies trends and developments in the dynamic field of oncology and facilitate & empower close collaboration between WW Teams (e.g. Omnichannel), the CBTs and other cross-functional partners to realize innovative initiatives in line with Brand Strategy and account management
- Keep brand cohesion for indication specific materials
- Effectively analyze performance data, market trends and field insights to evolve the strategy to secure future successes
- Coordinate IO business planning (market analysis/trends, market research, Customer satisfaction and DPE planning cross indications, demand forecast planning)
- Lead the financial forecasts for IO (projections and budget), challenge the marketers and cross-functional team with the assumptions and balancing the risks and opportunities, leading to an ambitious yet achievable target.
- Lead the demand forecast planning for IO and keep product supply / inventory oversight.
- Drive continuous learning and innovation in our marketing approaches
- Focus on people development and talent retention
**Desired Experience/Skills**
- Accountable people manager with strong (situational) leadership skills, able to lead the team through change
- Proactive, solution-oriented mindset with a pragmatic hands-on approach
- Enthusiasm, positive energy and a can-do mindset
- Demonstrates accountability and ability to work autonomously
- Strong business acumen and ability to anticipate upon (evolving) field dynamics with strict regulations
- Scientific or marketing education and strong background in (bio)pharmaceutical industry with demonstrated success in marketing (within therapeutic area is an asset)
- Strategic vision for the therapeutic area with strong experience in leading cross-functional collaboration in complex matrix and fast changing environment with strict regulations
- Proven track record of preparing product launches in Oncology
- Awareness of government policy impact and local access dynamics
- Fluent in German and English both written and spoken. Able to lead meetings in both languages
- Able to seek in-depth information and build strong relations with key customers to understand their needs
LI-Hybrid
Wir setzen uns auf der ganzen Welt leidenschaftlich dafür ein, das Leben von Patienten mit schweren Krankheiten zu beeinflussen. Unsere gemeinsamen Werte Leidenschaft, Innovation, Dringlichkeit, Verantwortlichkeit, Inklusion und Integrität befähigen uns, unsere individuellen Talente und unterschiedlichen Perspektiven in einer integrativen Kultur einzusetzen und bringen das höchste Potenzial jedes unserer Kollegen hervor.
Bristol Myers Squibb weiß um die Bedeutung von Balance und Flexibilität im Arbeitsumfeld. Wir bieten daher eine Vielzahl von attraktiven Benefits, Dienstleistungen und Programmen an, die unseren Mitarbeitern die Ressourcen bieten, ihre Z
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