Marketing Operations Manager

vor 1 Monat

Wien, Wien, Österreich Dun & Bradstree Vollzeit
Unlock the Power of Data with Dun & Bradstreet

Dun & Bradstreet is a leading provider of data and analytics solutions, empowering businesses to make informed decisions and drive growth. We're seeking a highly skilled Marketing Operations Manager to join our International Marketing Operations team.

About the Role

This is a unique opportunity to work with a talented team of professionals who are passionate about delivering exceptional results. As a Marketing Operations Manager, you will be responsible for building and optimizing marketing processes, managing CRM projects, and driving lead management and ROI.

Key Responsibilities
  • Develop and implement best practice marketing automation and CRM processes to drive leads and conversion across all markets in Central Europe.
  • Collaborate with CRM and Sales Operations teams to establish world-class campaign and lead management processes.
  • Drive standardization and best practices by supporting the migration of two markets into a European SFDC CRM.
  • Run lead handling training with Sales to ensure correct processes in CRM are followed and ROI from marketing generated leads is maximized.
  • Ensure smooth technical and sustainable hand-over of leads to sales department by monitoring integrations with Marketo and trouble-shooting issues together with development teams.
  • Work closely with Marketing Operations colleagues from the International team to align on and share best practice and innovations.
  • Maintain and keep contact data quality at highest levels in terms of correctness, completeness, consistency, and actuality.
  • Set-up and maintain Marketo nurture programs.
  • Set-up and maintain of Central European Marketo programs related to web forms / content downloads on the Central European websites.
  • Be a Marketo super user and educate Marketing users on how to use Marketo for newsletters, webinars and common use cases.
Requirements
  • 5+ years of experience in Marketing Operations and CRM.
  • Advanced experience of Marketo or equivalent platform.
  • Advanced experience (3 years+) of Salesforce is a minimum required.
  • Strong stakeholder management and communication skills.
  • Experience working in a multi-national role.
  • Strategic mindset but operational hands-on mentality is important.
  • Considerable and proven experience partnering with marketing teams and executives.
  • Superior written, verbal and educational communication skills in English and German.
  • A proactive nature and hands-on approach.
  • Ability to work quickly and under pressure.
  • Advanced Microsoft suite mastery.

We're an equal opportunities employer and welcome applications from diverse candidates. If you're passionate about data and analytics, and want to be part of a dynamic team, please apply now.

Learn more about Dun & Bradstreet at www.dnb.com.

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