Digital Trade Marketing Specialist

vor 3 Wochen


Elsbethen, Salzburg, Österreich Red Bull Vollzeit
Digital Trade Marketing Expertise

We're seeking a Digital Trade Marketing Specialist to drive innovative digital activations and support our "Look Like #1" strategy in the Off Premise Trade Marketing space.

The ideal candidate will be responsible for offering guidance and turnkey solutions within the realm of digital trade activations, ensuring comprehensive coverage of the entire path to purchase, including online platforms.

Main Responsibilities:

  1. Develop digital trade marketing toolkits for online retailer platforms, ensuring consistency with in-store Global POS toolkits.
  2. Capture the interests of trade and retail partners using innovative technology, overseeing the development of projects such as VR and AR POS tools.
  3. Develop premium, experiential, and engaging in-store theatre tools & guidance, ensuring these tools engage shoppers effectively and are suitable for use at trade shows.
  4. Support countries & global key accounts with occasional customer requests for trade activation solutions and provide valuable feedback on their campaigns.

Requirements:

  • University degree in Marketing, Trade Marketing, Digital Marketing, Marketing & Communications or similar.
  • Excellent command of English.
  • Minimum 2+ FMCG experience, in Sales, Marketing or Trade Marketing preferable within beverages.
  • Proven Trade Marketing experience with Brand Marketing exposure.
  • Experienced in the development of POS materials and working with creative/design agencies.
  • Advanced Power Point skills to illustrate and sell ideas.

Additional Information:

Due to legal reasons, we are obliged to disclose the minimum salary according to the collective agreement for this position, which is € 2.229 gross per month. However, our attractive compensation package is based on market-oriented salaries and is therefore significantly above the stated minimum salary.



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