Data Insights Specialist

vor 2 Wochen


Elsbethen, Salzburg, Österreich Red Bull Vollzeit
About the Role

We are seeking a highly skilled Data Insights Specialist to join our Audience Insights team in Salzburg, Austria.

Job Description

This is an exciting opportunity to work with social media analytics and data-driven insights to drive business growth for Red Bull's media channels.

In this role, you will be responsible for analyzing social media platforms like Instagram and TikTok, as well as developing skills to analyze earned and owned channels. Your goal will be to provide actionable recommendations that align with the company's strategy.

Key Responsibilities
  • Analyze social media trends and identify key drivers and opportunities for impactful actions
  • Lead the analysis of platform and Music and Dance trends across Red Bull's digital channels
  • Conduct proactive and reactive analyses to meet business needs
  • Present findings to stakeholders, ranging from project insights to content analysis and market research
Requirements

To be successful in this role, you will need:

  • 3+ years of experience in a comparable role, ideally within the Media or Publishing industries
  • Highly skilled in Microsoft Excel, PowerPoint, knowledge of BI tools (e.g. Looker) is a plus, and willingness to learn new tools is a must
  • Good working knowledge of social media and some associated analytics tools (e.g. Sprinklr, as well as native reporting platforms of the social networks)
  • Sharp analytical skills, with the ability to extract and analyse raw data and draw conclusions
Benefits

As a Data Insights Specialist at Red Bull, you can expect:

  • A competitive salary, estimated to be around €45,000 per year, based on the location and industry standards
  • A dynamic and supportive work environment
  • The opportunity to work with a global brand and make a real impact on the business


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