Regional Marketing Specialist

**We are looking for Regional Marketing Specialist to our location in Germany or Austria**

The Regional Marketing Specialist is responsible for developing compelling product positioning and go-to-market strategies for Mondi’s Corrugated Solution and Solid Board portfolio, with a strong focus on sustainability and sales enablement. This role involves executing multi-channel campaigns and collaborating with Sales & Technical teams across 16 Corrugated Solutions plants in Central Europe.

**Your mission**:

- ** Market Analysis & Insights**:

- Conduct market research and competitive analysis to identify trends, customer needs, and differentiation opportunities (e.g. via Dealfront)
- Collect and interpret feedback from sales teams and customers to inform product positioning
- ** Product Positioning & Messaging**:

- Define and implement value propositions and go-to-market strategies for products and sustainability solutions
- Ensure consistent product messaging in collaboration with CE Marketing Lead and central marketing teams
- ** Collaboration with Sales Team & Technical Teams**:

- Develop technical sales material, product propositions, and sustainability-related content (e.g. how to videos, tech sheets)
- Work closely with Business Development, Innovation, and Sales to align offerings with market needs (e.g. COIN sessions)
- ** Content Development**:

- Produce targeted product and sustainability collateral brochures, and presentations
- Coordinate with Central Marketing and Sustainability teams to ensure alignment across the CE region
- Manage digital marketing efforts, including SEO strategy, website optimization, and social media engagement in close collaboration with the Central Marketing team
- ** Monitoring & Reporting**:

- Measure effectiveness of product positioning and go-to-market activities; prepare reports and recommendations

**Your profile**:

- Bachelor’s degree in marketing, Business Administration, Packaging Technology, or related field
- Minimum of 3-5 years’ experience in product marketing within packaging or related
- Excellent command of German and good English skills
- Ability to analyze market data and translate insights into actionable strategies.
- Proficiency in digital marketing tools, CRM systems, and MS Office Suite.
- Ability to work collaboratively across diverse cultural contexts.
- Ideally: Experienced with product of corrugated packaging and manufacturing processes.
- Strategic Thinking: ability to analyse market trends and align those with overall business goals to drive sustainable growth
- Market & Customer Orientation: ability to anticipate needs and identify opportunities and deliver value driven solutions
- Creativity & Innovation: enabling colleagues in the plants to identify patterns, new ideas, creative and innovative solutions, thinking out of the box and challenging the status quo
- Cross-functional Collaboration: Ability to build and maintain strong relationships across the Corrugated Solutions plants
- Analytical Skills: ability to interpret data and translate insights into actions
- Project Management: Strong project management skills with the ability to plan, execute, and evaluate communication initiatives effectively.
- Proactivity, innovation, and capability of translating technical product features into compelling value propositions that resonate across diverse markets.
- Regular travel within the region to customer sites, trade shows, and company offices.

**We offer you**
- Start: immediately
- Employment Type: Full-time
- An inspiring role in an international environment in our Corrugated Solutions Central Europe Region.

**Benefits**:

- Learning & Development
- Mobile phone for employees
- Remote/Hybrid model work
- Flexible working hours

**Benefits**:

- Flexible working hours
- Learning & Development
- Mobile phone for employees
- Remote work flexibility

**Get in touch**:
We strive to create a culture that inspires our people to reach their full potential. Going the extra mile - for colleagues and customers - our people drive our passion for performance and are the key ingredient of Mondi’s success. Be part of our future. Should you need further information, please contact **Joanna Januszewska, Senior Recruiter** via Linkedin.

**Do you want to know more about Mondi?** We are a global leader in packaging and paper, contributing to a better world through innovative solutions that are sustainable by design. Our global team of 24,000 people works across 100 production sites in more than 30 countries.

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