Therapeutic Area Head

Vor 4 Tagen


Wien, Österreich Novartis Vollzeit

**Summary**: The new TA Head will be responsible for consistently shaping and implementing a cross-functional brand strategy. This person will evolve globally-created early brand strategies, such as the Integrated Product Strategies, into a competitive, cross-functional launch plan that is fit-for-purpose for core IMI markets and sets a foundation for launch success for Novartis’ next blockbusters. The TA Head contributes to strategic, cross-functional decisions for International and above-brand strategic initiatives, including partnerships, policy shaping, and for launched assets, will monitor and respond to major events and competitive landscape developments. This person leads, manages, and develops the overall performance of the TA's current and future product portfolio, delivering sales and profits within agreed budgets. They also lead and develop a high-performing sales and marketing team and build effective, enduring business relationships with key customers and stakeholders. The TA Head will lead the TA for Austria, covering both sales and marketing activities, with the responsibility to drive performance and develop operational strategy **About the Role**: **Your key responsibilities**: **Performance & Launch** - Accountable for delivering the therapeutic area brand performance with respect to sales, market share, and profitability to meet or exceed budget targets. - Drive the growth of the therapeutic area by establishing growth plans for existing products, effectively managing their life cycle, successfully launching line extensions and new products. - Design and drive new commercial partnership models to maximize impact - Define, drive, and oversee the launch planning and execution of upcoming key launches. - Optimize sales force performance and return on investment. - Enhance sales force capabilities and continue to develop innovative commercial strategies. - Responsible for the budget and financial performance of the therapeutic area, ensuring alignment with all Ethics, Risk & Compliance policies. **Strategic Agility / Business Acumen / Results-Orientation** - Translate Global Therapeutic Area strategy, content, and solutions into localized tactical measures. - Develop and execute tactical brand/launch plans at the local level. - Partner with other Therapeutic Area heads and support the development of an agile, customer-led digital and customer solutions strategy. - Support strategic portfolio development activities for the business. **Strong Partnership/Stakeholder Management** - Create meaningful relationships with external TA relevant institutional stakeholders (HCP's, local payers, patient organization etc) aligned with strategic TA priorities - Develop impactful solutions and new partnership models, based upon a deep understanding of the account’s objectives and needs **Leadership & Culture** - Coordinate and manage cross-functional teams (Sales, Marketing, Medical, Value & Access) to effectively execute on prioritized tactics. - Successfully lead the Therapeutic Area team, foster innovation, and manage all people-management related processes. - Identify and build key capabilities, talent pipelines, and ensure proper development of assigned people. - Attract, develop, and retain top-level value & access talent, and build strong succession plans. - Drive the spirit of "ONE Team" across all functions and inspire people through role modeling cultural behaviors. **Additional Responsibilities** - Defines, develops, and oversees short and long-term strategic marketing (and sales) plans in line with regional & global marketing strategy. - Monitors market trends, sales, and product performance, conducts regular reviews against plans, and takes corrective action as required. - Works with the global, regional, and country teams to support commercial assessments, new product development, forecasting, and lifecycle management. - Drives effective, tiered market support to interpret, localize, and operationalize launch strategies and deliverables **What you’ll bring to the role**: Essential: - University degree in Science and/or degree in Business, Marketing or Clinical Research - MBA or Doctoral degree (MD/Pharm. D/PhD) preferred - English fluent spoken & written; - German language is beneficial - Substantial sales & marketing experience within the pharmaceutical industry, including experience in management positions - Track record of highly successful delivery and positive performance results, with P&L responsibility - 10+ years of relevant experience working with high-performing regional and local marketing, medical, and access teams in the healthcare/life sciences industry - Proven ability to drive successful launches - Reliable self-starter, proactive, initiator, change agent - Demonstrable leadership skills and experience engaging with and introducing innovation into HCS - In-depth knowledge of customer/marketplace, key dynamics, and competitors' strategies within the TA - Comfortable



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