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Wien, Wien, Österreich Atlas Copco Vollzeit € 60.000 - € 120.000 pro JahrAre you looking for a rewarding and challenging mission that supports the business growth of a company through Marketing Communications? Are you interested to develop and lead a future proof Marketing Communications team responsible for all aspect of Marketing Communications? Are you excited to take new ideas through to business success, new concepts into...
Global Marketing Communications Manager
vor 2 Wochen
**Job Description Summary**: Partner with business leadership to manage branding, product and/or services promotion, and partner with the business to provide functional expertise. Participate in long-term planning, and contribute to the overall business strategy. Drive customer communications program success in the areas of marketing communications, digital communications & events management. Jobs at this level operate with some autonomy but are covered by well-defined Commercial policies or review of end results. The job allows modification of procedures and practices covering work as long as the end results meet standards of acceptability (typically annual volume, margin and compliance requirements). Responsible for medium-sized sales territories.
**Roles and Responsibilities**:
- Utilizes in-depth knowledge of own and others sales territory, product lines, markets, sales processes or customer groups and uses analytical thinking and commercial experience to execute policy/strategy.
- Has knowledge of best practices and how own area integrates with others; is aware of the competition and the factors that differentiate them in the market
- Uses some judgment and has some ability to propose different solutions outside of set parameters to address more complicated, day-to-day problems with projects, product lines, markets, sales processes, or customers. Ability to prioritize information for decision making. Uses technical experience and analytical thinking. Uses multiple internal and limited external sources outside of own teams to arrive at decisions.
- These sales jobs will mainly be individual contributors.
A job at this level requires strong interpersonal skills. Acts as a resource for colleagues with less experience. May lead small projects with low risks and resource requirements. Explains information; developing skills to bring team members to consensus around topics within field. Conveys performance expectations and may handle sensitive issues.
**Required Qualifications**:
- Demonstrated experience to develop engaging, innovative and creative content addressing complex challenges that drive customer behavior, brand preference and customer retention.
- Ability to work across multiple levels (including executive level), functions and regions; clearly communicate complex information in an easy-to-understand manner; ability to deliver messaging effectively verbally and in writing.
- Experience in managing a Marcom budget, soliciting vendor proposals and cost estimates, and tracking and managing costs with vendors.
- Experience in developing digital platforms & organizing online events; paid and organic social media communications including monitoring success with KPIs.
- Experience with photo/video shoots, planning and editing
- Project management skills.
- Balance of technical and marketing knowledge and skills.
- Experience working in and navigating a matrixed environment.
- English fluency in both written and verbal communications
- Bachelor’s Degree
- 6+ years’ experience in advertising or marketing
**Desired Characteristics**:
- Strong oral and written communication skills. Ability to document, plan, market, and execute programs. Project management skills.
- Curious, creative, self-starting approach
- Innovation - develop new ideas through collaboration and execute on creative ideas
- Analytical and process skills
- Team oriented - ability to work well with diverse, cross-functional teams
- Content marketing and marketing automation experience
- Healthcare (preferably medical device) product experience and industry acumen
- Customer-centric and service-oriented attitude.
- Bachelor’s degree in advertising, Journalism, Marketing, or IT
- 8+ years’ experience in marketing, advertising or in digital marketing
- Knowledge of office, marketing automation, technical and digital tools, such as Microsoft Office, Marketo, Sitecore or AEM, Google Analytics, Adobe Analytics, Widen, and content management platforms
**Additional Information**:
GE HealthCare offers a great work environment, professional development, challenging careers, and competitive compensation. GE HealthCare is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.
GE HealthCare will only employ those who are legally authorized to work in the United States for this opening. Any offer of employment is conditioned upon the successful completion of a drug screen (as applicable).
**Relocation Assistance Provided**:No
