Brand Manager

vor 2 Wochen


Council of the City of Sydney, Österreich Casella Family Brands Vollzeit

Join to apply for the Brand Manager - (yellow tail) Wine role at Casella Family Brands Ready to help shape the future of the world’s number one Australian wine brand? Want to work on a brand enjoyed in 60+ countries and recognised as the world’s most powerful wine brand 7 years in a row ? Want to help lead a global icon into its next era of growth? Want to create big-impact campaigns with Sophie Monk , our national brand ambassador? If that’s a yes… keep reading. Casella Family Brands is the home of (yellow tail), and we’re searching for a high‑calibre Brand Manager to take the reins in Australia and help influence key global markets. This is not your average brand role; this is your chance to steer a brand that millions of people interact with every day. You’ll be at the centre of big ideas, national campaigns, global strategy, celebrity partnerships, and the kind of creative energy most marketers dream about. What You’ll Lead Build and deliver 3‑year strategic and annual marketing plans that shape the future of (yellow tail) Create bold, culturally relevant communication strategies that cut through in a noisy world Manage agency partners and ambassador relationships Own the development of brand assets, digital channels, and creative that reaches millions Partner with Innovation to help bring the next generation of products, packaging and ideas to life Lead performance analysis, reporting and post‑campaign reviews to keep us sharp and data‑driven Present brand performance insights to senior leaders and key stakeholders Bring energy, creativity and positivity to a collaborative team with big ambitions Champion compliance, brand integrity and safety across everything we deliver About You Degree qualified in Marketing or Business 4+ years’ experience in brand or marketing roles (wine or FMCG ideal) Proven ability to build and execute strong brand and communication strategies A natural organiser with serious project management skills A confident communicator who can influence, present and collaborate at all levels Creative, commercially minded, and always pushing for better Thrives working cross‑functionally and juggling multiple priorities Why This Role Is Different This isn’t just another Brand Manager job. This is a career‑defining seat at the table of one of Australia’s most iconic brands. You’ll shape campaigns seen nationwide, influence markets, work with a major celebrity ambassador, and help lead a brand that continues to break records and set industry benchmarks. The scale, audience reach, and creative playground here simply don’t exist in most roles. If you want to do the best work of your career and have a whole lot of fun doing it, this is your opportunity. Apply now and help take (yellow tail) into the future. Referrals increase your chances of interviewing at Casella Family Brands by 2x Seniority level Mid‑Senior level Employment type Full‑time Job function Marketing and Sales Industries Beverage Manufacturing #J-18808-Ljbffr


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