Marketing Campaign Manager

For over 100 years, Maurice Blackburn has stood up for those who need us most. With courage and compassion, we extend access to justice to countless Australians. We look beyond the immediate challenge to support people in moments that matter across their lives, and continually push for better solutions for our clients. We invest in and empower our people to stand up for what we believe in and go fearlessly forward together. We work on real cases, achieving important and positive results in real people’s lives, which is why we are one of Australia’s most respected law firms. Maurice Blackburn, experience you can count on. About the Role We’re looking for a strategic and hands‑on Marketing Campaign Manager to lead the development and delivery of ATL campaigns, oversee sponsorships, and research. This is a permanent full‑time role and sits within our Marketing team and plays a key part in shaping our communication and acquisition strategy. You’ll take ownership of campaign direction—analysing client needs, market trends, research, and competitor activity to define messaging that resonates. From planning to execution, you’ll manage campaigns across offline channels, ensuring they deliver measurable results. You’ll also foster strong relationships with agency partners and internal stakeholders to bring creative ideas to life. At Maurice Blackburn, we challenge the status quo, embrace curiosity, and value collaboration without politics. Our work is meaningful—we educate clients about their legal rights and connect them with caring, experienced lawyers who make a real difference. We specialise in nine major areas of plaintiff law, including Road and Work Injuries, Superannuation Insurance, Medical Negligence, Institutional Childhood Abuse, and Public Liability. Every campaign you lead helps turn lives around. What You’ll Do Lead the development and delivery of ATL marketing and advertising campaigns to drive leads and open matters Oversee sponsorships at a local and national level Contribute to advertising strategy for practice area campaigns Analyse performance data and provide insights to optimise creative assets across digital and offline channels Drive quarterly communication planning, including creative briefs for designers and copywriters Project manage campaign logistics from concept to implementation Support annual brand marketing programs and develop new marketing materials Manage relationships with creative, research, and brand agencies The experience we are looking for You’re a strategic thinker with a passion for delivering campaigns that make an impact. You thrive on collaboration, data‑driven decision‑making, and creative problem‑solving. Experience in marketing within professional services or corporate environments Proven ability to plan and execute integrated campaigns Strong analytical and strategic skills Experience with market research and brand tracking Successful track record in managing creative agencies Excellent interpersonal and negotiation skills Copywriting and design skills are a bonus Team MB Benefits Ongoing coaching and career development opportunities End of Year leave, 1 day first year, 4 days after 2 years Comprehensive mental health framework, including wellbeing leave (up to 4 extra days per year) and $299 reimbursement 22 weeks parental leave with your superannuation guaranteed and back‑to‑work transition policy Rewards and recognition platform with fitness, retail, and entertainment discounts A hybrid flex working model Salary Continuance & Life Insurance 17.5% annual leave loading … just to name a few. *T's & C's apply Our shared values represent what we stand for and guide how we act, with Courage; Compassion; Collaboration; Fairness and Tenacity. We love that you have a life outside of work and we’re happy to support yours. We provide you a safe, supportive and collaborative environment, backed by inclusive leaders and progressive people policies, where you can be your authentic self and thrive. Here we are committed to creating a diverse and inclusive culture, enriched by differences in ethnicity, gender, sexual orientation, gender identity, disability, religion, age and family arrangements. Applications from First Nations People are encouraged. Are you ready to join us on a journey to extend access to justice to more Australians, in an organisation and role in which every action you take makes a difference? Apply now. Additional Information Our Circle Back Initiative partnership means we’re committed to responding to every applicant. Please note that all successful candidates will be required to undergo background checks as part of our commitment to maintaining a safe and compliant workplace. #J-18808-Ljbffr