Marketing & Campaigns Manager

Marketing & Campaigns Manager Join to apply for the Marketing & Campaigns Manager role at Allens Your role At Allens, our business teams are also specialists in their field, using their unique knowledge and expertise to solve critical client and business challenges. You’ll be a part of our Marketing & Campaigns team based in Sydney, Melbourne or Brisbane. The team drives content strategy, thought leadership, and integrated, multi‑channel campaigns that engage clients, strengthen relationships, and amplify our market profile. As a Marketing & Campaign Manager you will: Work with subject matter experts to develop core messages and evidence‑based value propositions for existing and new services. Collaborate within the business to identify the key issues facing clients across our client segments and, in particular, across our key growth areas. Build strong relationships with subject matter experts and stakeholders to build effective cross‑firm marketing and content strategies; aligning marketing goals to business objectives; and to build inspiration and advocacy for campaigns. Develop impactful and inspiring content (in multiple formats) centred around the issues proven to resonate with our target audience. Master techniques to drive collaboration and input to thought leadership and content. Develop, plan and coordinate effective go‑to‑market campaigns via multiple channels, working closely with our Business Development, Communications, Marketing Technology, Digital & Design and Events teams, for maximum channel amplification. Evolve and leverage data to personalise and segment thought leadership campaigns that build engagement over time. Develop data‑driven success metrics as part of a story that demonstrates impact and feeds the firm’s pipeline of opportunity. Contribute to the ongoing evolution of the firm’s digital presence and the user experience of the firm’s digital assets. This is a 12‑month fixed‑term, full‑time opportunity. At Allens we have a hybrid working structure, typically 60% in the office and 40% from home. We would be happy to discuss any other flexible working arrangements that best support you. About You Demonstrable track‑record of producing high quality content underpinned by a compelling market‑impact story. Significant relevant marketing, campaigns and / or content‑leadership experience. Strong stakeholder relationship skills, including the ability to facilitate thinking and build confidence in processes and proposed solutions. Experience working with colleagues across various teams, as well as third party suppliers. Professional services or relevant B2B experience and track record of working effectively as part of a matrix organisation is preferred. Excellent attention to detail and project management skills. A desire to learn, grow, network, mentor others. Your development In joining Allens, you will receive unparalleled learning and development opportunities. You will be challenged, supported and guided as you learn and develop, and will be encouraged to grow. We foster greatness, and will coach and support you to meet your goals and aspirations. Our unique Career Deal allows you to take control of your career and provides a transparent approach to career development. Our international alliance with Linklaters means we are able to support secondments all over the world. Our perks Financial: market competitive fixed remuneration, employee recruitment referral program, discounts at hundreds of suppliers including retail outlets, health and travel insurance, charity matched funding program. Health and wellbeing: fully subsidised gym memberships, annual flu vaccinations, skin checks, in‑house snacks and catered meals, subsidised sporting and social activities, Employee Assistance Program including confidential counselling, wellbeing coaching and financial coaching for employees and their families. Flexibility: hybrid and flexible working arrangements to support you in your work and life commitments and passions, equipment to support working from home. Leave: ability to purchase additional annual leave. Recognition: team‑based recognition including social activities and contribution‑based recognition activities, and annual Allens Values Awards to nominate and recognise the incredible contributions of our people. Allens is also proud to invest in our communities, giving you the opportunity to make a difference through our work on reconciliation, the environment and other social justice issues as well as our workplace giving and volunteering programs. How to apply? We’d love to hear from you so please click "apply now" If you would like to find out more, please visit "This is Allens" or listen to our Allens Confidential podcast to hear real stories from real people about life at Allens. Alternatively, for a confidential discussion, please email Olivia Newport, Talent Acquisition Consultant at At Allens, our culture is made up of unique backgrounds and varying life experiences. We celebrate our people’s differences across gender and gender identity, sexual orientation, age, ability, cultural backgrounds, First Nations communities, and family and caring arrangements. If you require adjustments to fully participate in our application process, please contact us at We encourage applicants from all backgrounds, so if you’re excited about this role but your past experience doesn’t align, please express your interest by emailing us at The right role for you might be just around the corner Seniority level Mid‑Senior level Employment type Full‑time Job function Marketing and Sales Law Practice #J-18808-Ljbffr