Marketing Manager

About The Role Join Tyro Health as a Marketing Manager and lead end-to-end campaigns that drive awareness, acquisition, engagement and retention across our healthcare payments and claiming solutions. Partnering with our Senior Marketing Manager and the wider marketing team, you’ll plan, execute and optimise initiatives that build brand awareness and accelerate product adoption—directly contributing to Tyro Health’s growth. This role suits a hands‑on, data‑driven marketer who enjoys finding clarity in complexity, owning results, and collaborating across teams. We’re looking for someone with a genuine passion for healthcare and/or payments, someone motivated by the opportunity to make healthcare payments simpler, faster and better for practices and patients alike. What You’ll Do Marketing Strategy and Execution Support the development and execution of integrated marketing plans across digital, brand, content, events, and partnerships to drive growth objectives. Manage campaign planning, creative briefing, content development, implementation, optimisation and performance tracking. Partner with internal teams (product, sales, customer success, and legal/compliance) to ensure campaigns align with business priorities, brand standards, and regulatory requirements. Create and manage customer communications across multiple channels, including email, paid media, social, blogs, and in‑product messaging. Contribute to website and content marketing strategy, ensuring assets are engaging, accurate, and SEO‑optimised. Manage agency and vendor relationships to deliver campaigns on time, on budget, and to a high standard. Use data and analytics to measure performance and continuously improve marketing activity and ROI. Assist in managing campaign budgets, forecasts and reporting in collaboration with the Senior Marketing Manager. Ability to synthesize product information to craft compelling customer and partner value propositions. Stakeholder Management Work closely with the Senior Marketing Manager to ensure consistent campaign delivery and alignment with overall marketing strategy. Collaborate with internal stakeholders across product, partnerships, sales, legal and compliance to reflect customer needs and commercial priorities in marketing activities. Contribute to post‑campaign reviews, capturing insights and learnings for continuous improvement. Build effective relationships with external agencies, vendors and partners to deliver high‑quality campaigns on time and on budget. Performance and Reporting Track, analyse and report on the performance of campaigns, identifying insights and making recommendations for optimisation. Support the Senior Marketing Manager in providing reporting and insights at business level. What You’ll Bring Bachelor’s degree in marketing, Business, Communications or related discipline. 3‑5 years’ experience in a B2B or B2C marketing role. Strong analytical and reporting skills, with experience using platforms such as Microsoft Office Suite, Google Ads, Google Analytics, and CRM/marketing automation tools (e.g. HubSpot, Salesforce, Marketo). Proven experience planning and executing multi‑channel marketing campaigns (digital, social, paid media, content, email, events). Highly organised, with the ability to manage competing priorities and deadlines. Ability to thrive in a fast‑paced, deadline‑driven environment. Proven ability to manage multiple priorities and stakeholders. Strong commercial acumen with experience managing budgets and measuring ROI. Excellent communication and presentation skills, with the ability to influence at all levels. A problem‑solving attitude with a proactive approach to challenges. Experience in marketing to B2B and small or medium businesses (SMEs) or in a regulated industry (health or financial services), with knowledge of compliance requirements is desirable. Understanding of the healthcare sector and health claiming environment is desirable. ADMA or other relevant marketing accreditation is desirable. What’s in it for you? We’ve worked hard to create an environment that’s big on diversity, inclusion, and flexibility, and one that suits the changing needs of team members across Australia. You’ll Also Receive A mix of in‑office and remote working. Learning and career development opportunities. 16 weeks paid primary carers leave. 12 weeks paid secondary carers leave. Annual team‑based volunteer day. Birthday Leave. Power Up Day (Additional day of leave). Weekly team social events, snacks, craft beer and wine, ping pong and video games. Taco Tuesdays. Mental health and wellness initiatives. Novated leasing. Tyro is committed to a diverse, inclusive workplace where everyone thrives. We welcome applicants of all backgrounds and are an equal opportunity employer. If you need accommodations or adjustments at any stage of the recruitment process, simply inform our Talent team. #J-18808-Ljbffr