EssenceMediacom | SEO Associate Director

Vor 3 Tagen

Haymarket, Österreich EssenceMediaCom Vollzeit
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EssenceMediacom | SEO Associate Director Apply Now

Save for LaterSydney,SydneyDescription

The Associate Experience Director will work within the Owned (Experience) Team within the Creative Futures business unit, as part of EssenceMediacom (EM).

They will lead many SEO and Content functions and agency offerings for EM clients within Creative Futures, drawing insight from colleagues, agency partners, data and analytics as well as their own experience, to help guide and shape the Owned Media product.Objectives & ResponsibilitiesPeople: to lead the development of your colleagues’ understanding of the role of SEO & Content within the broader marketing ecosystem, and how it impacts business and commercial performance and outcomes, both above and below the line.Client: maintain consistently high levels of delivery and client satisfaction. Lead strategic conversations and frameworks with respect to macro-economic forces, and how these forces may impact the digital performance of your clients’ brand in market. This includes the forecasting and production of relevant recommendations related to combatting these forces.Commercial: deliver against growth and profitability targets.identification and scoping of new business.identify new business opportunities and convert those opportunities into clients.Product : Own and build out a robust and considered Owned Media product that can be commercialised and sold as part of ongoing and future retained work. The focus for this role will be to generate this product with the Experience Team’s content offering in mind.Ensure that existing client retainers that include SEO and Owned Media consideration and requirements are serviced, with revenue growth opportunities prioritised.Process: Where existing processes can be improved and optimised, ensure that this takes place to fast track efficiency and effectiveness.Work with the Head of Experience & Head of SEO in developing processes that streamline the executional phases of the role.Measures of SuccessIn 3 months, you would have:Built strong relationships with your clients and peers, leading day to day communicationsDemonstrated confidence feeding into your projects’ SEO,

content and experience strategiesDevelop strong bonds with colleagues across

all faculties of the business, including Creative Futures and Media teams.In 6 months, you would have:

Showcased

exceptional project management skills through the delivery of multiple projectsBecome the trusted “go-to” person for clients and internal teams with regards to Experience strategyHave a strong understanding of your client’s business problems, and how Experience

impacts other channels within broader media strategy and the marketing and advertising ecosystem overall.In 12 months, you would have:

Delivered brilliant work to clients - building innovation into our plans, whether this is through smart tech, data, creative or audience insight.Built strong relationships with your team, nurturing their growth and development, reviewing and re-setting KPIs as

requiredYour experienceFour

(4) years of industry experience, specifically within the Owned Media space.A

deep understanding of the processes required to deliver

projects and inform executions.Proven a bility to create scopes for new business opportunities when they arise.Proven a bility and conviction to drive transformational change, bringing new ideas around the commercialisation of the Owned Media product.Proven a bility to influence, guide and shape the Owned Media product, with a strong focus on manipulating how it will be used to inform client business decisions and Creative Futures executions.Proven ability

to deliver operational excellence and Owned Media services.Proven

track record in delivering breakthrough thinking and transformative work for clients.An excellent understanding of industry standard SEO tools including Google Analytics

4, Google Looker Studio, Advanced Web Rankings, Deep Crawl, SEMRush , Ahrefs, Botify and Screaming FrogA high degree of numeracy and literacyAbility to build relationships at all levels of seniorityDemonstrable Account Management experience in SEO and Experience more broadlyStrong client relationship building experience with excellent presentation skillsHighly motivated and able to work independently and as part of a teamAble to write persuasive business documents including new business proposals and campaign summariesAbility to juggle

a number of

tasks at once and consistently to deliver high-quality workLine management, team training and recruitment experienceExcellent interpersonal, communication and negotiation skillsA proven

track record of proactively identifying business opportunities within client targets and strategiesAbility to pre-empt problems and be proactive in producing solutionsCommercial understanding and able to put together

scopes of work and answer client briefs.Apply now and send your CV via the link

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