Media Strategist for Global Motorsports Network

vor 1 Woche


Elsbethen, Salzburg, Österreich Red Bull Vollzeit
Lead Media Strategy for Motorsports at Red Bull

We are seeking a highly skilled Media Strategist to lead our motorsports media strategy, developing and driving content creation, programming, and communications tailored to the global motorsports landscape.

This role involves defining and leading the Motorsports Network strategy, aligning it closely with our vision and goals. You will oversee a talented team, including Communications Manager, Producers, Programming-, and Social Media Managers, guiding their efforts to achieve excellence across all tasks.

In this position, you will create differentiated and authentic content to drive funnel growth through targeted earned outcomes, smart programming, and community-first managed and owned channels. You will translate sports marketing initiatives into relevant media products, identifying content and story opportunities in close collaboration with Sports Marketing.

Key Responsibilities:

  • Develop and implement a comprehensive media strategy for motorsports, aligned with our vision and goals.
  • Lead a team of communications specialists, producers, programmers, and social media managers to achieve excellence across all tasks.
  • Create engaging and authentic content to drive funnel growth through earned, managed, and owned channels.
  • Translate sports marketing initiatives into relevant media products, identifying content and story opportunities.

Requirements:

  • Strong track record of leading cross-functional teams in media, with a focus on team growth and development.
  • Extensive experience in media strategy development, content creation, and programming within the sports industry.
  • Passion for motorsports and understanding of its global landscape, trends, and consumer base.
  • Ability to develop media and content strategies that engage and grow new consumer audiences.

Estimated Salary: €85,000 - €100,000 per year (gross). We offer an attractive compensation package based on market-oriented salaries, significantly above the minimum salary of €21,229 gross per month.



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