Head of Marketing Austria
vor 2 Monaten
About this role:
As our Marketing Director for Austria, you'll have the opportunity to assist with localising and implementing innovative and engaging marketing strategies seen by millions You'll be responsible for leading the marketing team and the overall marketing plan for Austria. You will work to amplify our brand performance, making data-led decisions to continuously evolve and improve our local strategies and initiatives based on the JET's Global Marketing strategy.
Collaboration is a key ingredient to this role; you will report to the Senior Director Marketing Northern Europe, will cooperate closely with our Austrian Country Manager, and will work with the central marketing teams to develop market-beating strategies, drive order growth and increase brand awareness in the market. As someone who values connection, you will liaise with specialists to ensure we increase brand growth and deliver on our KPIs.
Key responsibilities:
- Manage a team of local marketing representatives who play an important role in localising and implementing local marketing strategies in Austria. Delivering increased brand awareness, brand preference, and loyalty as well as driving business impact on orders, frequency, and new customers.
- Oversee and drive the ATL media plan and budget.
- Ensure that global campaigns and partnerships are executed brilliantly in the market. Providing central Brand, Performance, Retention, Partner, and Partnership teams with local insight.
- Advise senior central Marketing management on strategic decisions for Brand, Performance, Retention, and Partner/Partnership teams regarding the market.
- Communicate local market feedback to be considered in the overall JET's Global Marketing strategy.
- Drive brand visibility through last-mile visibility.
- Develop and execute local PR strategy in close collaboration with the Brand team.
Requirements:
- Academic degree in Management, Marketing, or equivalent experience (desirable but not required).
- Extensive marketing experience in combination with experience in people management, managing a cross-functional marketing team.
- Experience in the development and execution of Brand Campaign strategy.
- Experience in managing a complex media budget.
- Knowledge of the development and execution of data-driven marketing campaigns and reporting.
- Excellent communication skills and the ability to work well with a range of stakeholders.
- German and English language skills (written and spoken). Additional languages are a plus.
What we offer:
We are a dynamic and innovative company, and we're looking for a talented Marketing Director to join our team in Austria. If you're passionate about marketing and have a strong track record of success, we'd love to hear from you.
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