Personal Brand Strategist

Vor 2 Tagen

Wien, Österreich MILELE MOTORS FZE Vollzeit

**About the Role**:
The role is responsible for maintaining and elevating the personal brand of our founder/leadership, ensuring it remains consistently impactful across all verticals automotive, car rental, real estate, and tech.

**Key Responsibilities**:
**Brand Positioning & Strategy**:

- Define, refine, and upscale the personal brand strategy across all verticals.
- Ensure consistent tone, voice, and brand presence across all platforms (LinkedIn, Instagram, YouTube, TikTok, etc.).
- Build a clear positioning framework that connects personal brand values to business goals.

**Content Development & Management**:

- Create and manage content calendars for short-form, long-form, and thought-leadership pieces.
- Craft engaging narratives that resonate with diverse audiences in automotive, real estate, tech, and mobility.
- Coordinate with video editors, graphic designers, and copywriters to produce high-quality multimedia content.

**Social Media Growth & Engagement**:

- Drive audience growth, engagement, and influence across digital platforms.
- Monitor analytics and optimize the performance of personal brand content.
- Identify emerging trends and leverage them to maintain relevance and authority.

**Collaboration & Leadership**:

- Work closely with cross-functional teams (marketing, sales, design) to align personal brand strategy with organizational campaigns.
- Act as a consultant to senior leadership on personal brand visibility opportunities (events, podcasts, speaking engagements).
- Manage agency or freelancer collaborations when required.

**Requirements**:

- Proven experience (2 to 3 years) in content strategy, personal branding, or digital marketing, preferably across multiple industries.
- Strong understanding of social media platforms, audience psychology, and storytelling frameworks.
- Demonstrated success in building or scaling personal brands (CEOs, influencers, thought leaders).
- Excellent communication, copywriting, and project management skills.
- Ability to work in a fast-paced, multi-vertical environment and adapt quickly to changing priorities.
- Creative mindset with a data-driven approach to content performance.
- ** Must be fluent in English (spoken and written).**:

- ** Must be willing to join and work on-site in our Dubai office.

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