Head of Marketing, Core Brands
Vor 5 Tagen
The Head of Marketing – Core at Accolade Wines will lead the Core Marketing team toachieve profitable sales growth through innovative, insight-driven activations acrossmultiple channels. Reporting to the Director of Marketing, this role will be responsible fordeveloping and executing long-term marketing strategies and annual brand plans,enhancing brand identity, managing budgets, and leading multi-channel campaigns.Relationships are key to building buy in through strategic communication with internaland external stakeholders, fostering relationships with marketing agencies, and dr ivingbrand innovation. Additionally, you will lead and mentor a team of skilled marketingindividuals, ensuring high performance and clear strategic direction.
This is
full time, permanent position
based in Sydney with our hybrid working modelallowing you to work in the office and remotely.Key responsibilities include:
Develop and refine brand identity, positioning, and architecture for existing and new master brands.Create long-term brand strategies aligned with regional targets and shortterm portfolio goals.Lead the annual brand planning cycle, delivering activity plans that meet brand objectives, consumer needs, and customer JBPs.Manage annual A&P budgets, ensuring efficiency and monthly reconciliation.Oversee the development, production, and evaluation of multi-channel marketing activities, ensuring alignment with consumer insights and obtaining necessary approvals.Lead the new product development process from insight to post-launch review, coordinating cross-functional teams and communicating with Commercial teams and retailers.Serve as the portfolio marketing lead for demand planning, allocations, SKU rationalisation, and product exits.Foster a high-performance culture by coaching team members to monitor and adjust brand performance based on P&L metrics.Develop and coach brand marketing talent, ensuring team capability and personal development.Build effective relationships within Accolade, with key customers, and with external suppliers.What you'll bring
The ideal candidate possesses strong strategic, commercial, and creative thinking,demonstrating robust leadership, collaboration, and interpersonal skills, capable ofbuilding sustainable business relationships. You will have outstanding communication,business acumen, and project management abilities, aligned with a proactive andresults-driven approach will see you successful in this role. On a leadership level, yourfocus will also be shared in coaching and growing talent, embodying Accolade'sbehaviours, and working autonomously while fostering an environment of innovation andcollaboration. Including:Relevant tertiary qualification in business, marketing or related disciplineMinimum 10 years’ experience in FMCG (wine/liquor preference), with at least 8 of these years in Marketing/BrandProven ability to develop and lead insight led marketing initiatives that drive competitive advantage demonstrating an understanding of what motivates consumersExperience in planning, building and monitoring annual business plansDemonstrated reputation for customer engagement with ability to drive mutual business resultsStrong commercial acumen and understanding of the impact of customer spend on channel profitability with thorough ROI process understandingExperience in managing budgets and tracking spend effectivenessDemonstrated ability to achieve targets and meet challenging deadlinesExperience in leading a diverse team and developing marketing capabilitiesKnowledge of basic sales management concepts (e.g., sell-in process, trade promotion and pricing, category management, feature/benefit selling, distribution/channels)What you can expect:
As a 5 Star Employer of Choice, Accolade Wines will provide the ideal climate and ahand-picked rewards package for you. You’ll also have access to:
• Wine allowance and access to unique wine specials• Flexible working (Up to 2-3 days working from home)• Modern office located in the heart of Sydney CBD• Loyalty Leave – up to an additional 5 days after 5 yrs• Accolade Wines Anniversary day off• Go Beyond Day - making a different in your local community• Access to an extensive online learning library• Private Health Insurance Discounts• Annual Flu Vaccination Program• Employee Assistance Program• Various exclusive employee discounts
Want to find out more? Watch us in action here:
like your kind of drop? Apply now.
Accolade Wines is an equal opportunity employer committed to providing a workingenvironment that embraces and values diversity and inclusion. By coming to work for us,you’ll be part of an organisation that encourages diversity, supports diversity andsustainable initiatives.Stay connected by joining our careers network Enter your email and tell us a bit about yourself, and we'll keep you informed about upcoming opportunities that match your interests.
#J-18808-Ljbffr
-
Head of Marketing, Core Brands
Vor 5 Tagen
Haymarket, Österreich Accolade Wines VollzeitEnrich Your EverydayAt Accolade Wines, our purpose is to enrich everyday moments through our amazing wine brands. It goes without saying that everything we do as an organisation and as individuals is in service of fulfilling this purpose.As one of the world’s leading wine companies, our award-winning portfolio includes loved brands such as Hardys, Grant...
-
Head of Marketing
Vor 7 Tagen
Haymarket, Österreich Accolade Wines VollzeitAdd expected salary to your profile for insightsAbout usAt Accolade Wines, our purpose is to enrich everyday moments.Our award-winning portfolio includes beloved brands such as Hardys, Grant Burge, St Hallett, Petaluma, Croser and many more. Having recently been votedEmployer of Choice 2024 , we are excited to continue our journey as one of the top wine...
-
Head of Brand Marketing
vor 4 Wochen
Haymarket, Österreich BABYBOO Fashion VollzeitBABYBOOis an Australian fashion e-commerce success story with its focus on trend-setting dresses, digital innovation, business growth & fun! Founded in 2011, BABYBOO now sells to over 120+ countries globally and is recognised as one of the fastest-growing ecommerce businesses in Australia(Online Retailer Awards: International Conqueror 2023), AFR: 12th...
-
Head of Brand Marketing
vor 4 Wochen
Haymarket, Österreich BABYBOO Fashion VollzeitBABYBOOis an Australian fashion e-commerce success story with its focus on trend-setting dresses, digital innovation, business growth & fun! Founded in 2011, BABYBOO now sells to over 120+ countries globally and is recognised as one of the fastest-growing ecommerce businesses in Australia(Online Retailer Awards: International Conqueror 2023), AFR: 12th...
-
Head of Marketing
vor 3 Wochen
Haymarket, Österreich Akolade VollzeitEvent Management (Marketing & Communications)Full timeAdd expected salary to your profile for insightsAt Akolade we value learning, culture and talent above all. Our company is only as strong as the people we rely on to live our vision and strive towards our goals.Our core business is to provide a learning and development space for Directors, Heads of...
-
Head of Marketing
vor 2 Wochen
Haymarket, Österreich https:www.bebee.comjoin VollzeitOverview :Marketing :Full Time :Closes 24/04/24 :Sydney :Full Time :Closes 24/04/24 :Who we are looking for :A Head of Marketing to work closely with the leadership team in Sydney and the Global Head of Brand Marketing to further develop our marketing function and ensure strategic alignment and marketing excellence in all customer communications.The Head of...
-
Head of Marketing
vor 4 Wochen
Haymarket, Österreich Gumtree Group VollzeitAbout the company:Gumtree Group is home to Gumtree, Carsguide, and Autotrader and we are on a mission to create Australia’s leading classifieds marketplace and editorial lifestyle network. We reach one in three Australians every month as they buy, sell, and transact across more than two million live listings. But our greatest superpower? Our people.We’re...
-
Head of Marketing
vor 1 Tag
Haymarket, Österreich CHU Underwriting Agencies VollzeitAdd expected salary to your profile for insightsWe're Australia’s first and leading Strata Underwriting agency, with a commitment to leading the way in our industry through a customer centric lens and with focus on Diversity & Inclusion, Environmental Sustainability and Artificial Intelligence & Technology.We have an exciting opportunity for an experienced...
-
Head of Digital Marketing
vor 3 Wochen
Haymarket, Österreich Naked Sundays SPF VollzeitCompany DescriptionNaked Sundays is a skincare brand located in the Greater Sydney Area. We specialize in creating skin-loving, high-performance SPF products that are designed to encourage the next generation to wear sunscreen. Our innovative formulations and hands-free delivery systems are revolutionizing the sunscreen game.Role DescriptionThis is a...
-
Head of Marketing
vor 4 Wochen
Haymarket, Österreich Spin Personnel VollzeitWell-established company with state-of-the-art head officeDynamic, collaborative and fast-paced team environmentSuccessful fashion business which is investing heavily in digitalGenerous package on offer PLUS bonusHigh performing, well-resourced team with continued growth mindsetOur fashion client has an incredible career opportunity for a talented and...
-
Head of Marketing
vor 4 Wochen
Haymarket, Österreich Spin Personnel VollzeitWell-established company with state-of-the-art head officeDynamic, collaborative and fast-paced team environmentSuccessful fashion business which is investing heavily in digitalGenerous package on offer PLUS bonusHigh performing, well-resourced team with continued growth mindsetOur fashion client has an incredible career opportunity for a talented and...
-
Head of Marketing
vor 4 Wochen
Haymarket, Österreich Surfing New South Wales VollzeitThe Head of Marketing, reporting directly to the CEO, is tasked with transforming the marketing function to deeply resonate with and expand the grassroots surfing community across all skills and abilities. This role requires a visionary leader who is motivated to redefine, build and integrate various business functions into a unified marketing and brand...
-
Head of Marketing
vor 4 Wochen
Haymarket, Österreich Surfing New South Wales VollzeitThe Head of Marketing, reporting directly to the CEO, is tasked with transforming the marketing function to deeply resonate with and expand the grassroots surfing community across all skills and abilities. This role requires a visionary leader who is motivated to redefine, build and integrate various business functions into a unified marketing and brand...
-
Head of Marketing
vor 4 Wochen
Haymarket, Österreich Q Consulting Group VollzeitNorth Shore & Northern Beaches, Sydney NSWOur client is a new digital revolution technology company working in the global sporting industry. They are looking to recruit an ambitious Head of Marketing who is looking for a role where they can make a real impact from day one.This company has shown impressive growth, sending shock-waves through the industry and...
-
Head of Marketing
vor 4 Wochen
Haymarket, Österreich Mint Payments Limited VollzeitAbout Mint PaymentsMint Payments aims to be the go-to payments provider in select industry verticals, meeting all our merchants’ transaction needs by providing an end-to-end payments solution that enables our merchants tocollect, sendandstorevalue in Australia and around the world. Mint was recently recognised as the 13th fastest-growing company in...
-
Global Head of Brand
vor 4 Wochen
Haymarket, Österreich Workforce Australia for Individuals VollzeitLeadership role central to driving purpose and visionOpportunity to redefine the category and fuel sustainable global growthBuild and grow brand and reputationBuild an industry leading brand reputation. Drive the positioning, health and overall management of this global brand across all audiences.With bold ambitions and its sights set on propelling and...
-
Head of Brand and Content APAC
vor 2 Wochen
Haymarket, Österreich Klaviyo Inc. VollzeitAt Klaviyo, we value the unique backgrounds, experiences and perspectives each Klaviyo (we call ourselves Klaviyos) brings to our workplace each and every day. We believe everyone deserves a fair shot at success and appreciate the experiences each person brings beyond the traditional job requirements. If you’re a close but not exact match with the...
-
Head of Marketing
vor 4 Wochen
Haymarket, Österreich ClearCompany VollzeitOur missionPaidRight's technology helps organisations make sure they pay their staff in line with their modern award or enterprise agreement. This seemingly simple task is actually incredibly complex and stories of big brands getting it wrong have hit the news in recent years. Ultimately, PaidRight’s mission is to make sure every worker in Australia is...
-
Head of Marketing
vor 4 Wochen
Haymarket, Österreich ClearCompany VollzeitOur missionPaidRight's technology helps organisations make sure they pay their staff in line with their modern award or enterprise agreement. This seemingly simple task is actually incredibly complex and stories of big brands getting it wrong have hit the news in recent years. Ultimately, PaidRight’s mission is to make sure every worker in Australia is...
-
Head of Marketing
vor 3 Wochen
Haymarket, Österreich PaidRight VollzeitOur missionPaidRight's technology helps organisations make sure they pay their staff in line with their modern award or enterprise agreement. This seemingly simple task is actually incredibly complex and stories of big brands getting it wrong have hit the news in recent years. Ultimately, PaidRight’s mission is to make sure every worker in Australia is...
